CliffCentral.com, Gareth Cliff\u2019s streaming radio station, issued a press statement on Thursday, 26 June 2014 regarding their new line-up and the show being dropped from Comedy Central.<\/p>\n
\u201cContrary to some media reports, this is not a failure for CliffCentral and, in fact, has the team really excited about refocusing on delivering streamed, interactive content between 6am and 6pm every week day,\u201d CliffCentral said in the statement.<\/p>\n
\u201cCliffCentral is all about using an experimental platform to deliver unrestricted radio content in an interactive way,\u201d Gareth Cliff was quoted as saying. \u201cThe Comedy Central deal was just an add-on. We felt initially that an additional television audience would expand our reach, in reality, it was holding us back from doing the crazy, fun, provocative stuff we needed to be doing with our new platform.\u201d<\/p>\n
He said that the original idea behind CliffCentral is \u201calive and well and kicking\u201d.<\/p>\n
\u201cWe\u2019re experimenting here, and part of the process is knowing when something is a bad idea,\u201d Cliff said.<\/p>\n
According to CliffCentral, the numbers bear out CliffCentral\u2019s rise to success in the interactive mobile space.<\/p>\n
In two months, the station said it has attracted 108,000 subscribers on its official WeChat account, over 40,000 followers on Facebook, and over 25,000 followers on Twitter, \u201cwith high engagement taking place across all channels.\u201d<\/p>\n
The CliffCentral.com website has had just under a million page views and over 150,000 users in that time.<\/p>\n
Its first set of statistics is being compiled and CliffCentral said it intends to share them soon.<\/p>\n
The station\u2019s new line-up has also been finalised and features:<\/p>\n
\u201cI\u2019m delighted to reclaim my studio from all the cameras, cables and lights that inevitably come with TV. The vast majority of my audience are thrilled they won\u2019t have to look at me and can keep listening instead,\u201d said Cliff.<\/p>\n
CliffCentral content including live streaming and all podcasts can be accessed via its website or any smartphone by downloading WeChat and subscribing to the official CliffCentral account.<\/p>\n
The show is broadcast from 06:00 to 18:00 every weekday.<\/p>\n
Gareth Cliff show cancelled on Comedy Central: report<\/strong><\/a><\/p>\n Cliffcentral mum on listener figures<\/strong><\/a><\/p>\n Radio will die, and I want to hold the funeral: Gareth Cliff<\/strong><\/a><\/p>\n