{"id":106227,"date":"2014-07-15T16:38:54","date_gmt":"2014-07-15T14:38:54","guid":{"rendered":"http:\/\/mybroadband.co.za\/news\/?p=106227"},"modified":"2014-07-15T16:41:10","modified_gmt":"2014-07-15T14:41:10","slug":"google-dominates-online-advertising","status":"publish","type":"post","link":"https:\/\/mybroadband.co.za\/news\/internet\/106227-google-dominates-online-advertising.html","title":{"rendered":"Google dominates online advertising"},"content":{"rendered":"<p>Microsoft is expected to surpass Yahoo for the first time in the $140.2 billion worldwide digital advertising market, according to estimates by research firm eMarketer released on Tuesday, 15 July 2014.<\/p>\n<p>Microsoft&#8217;s global ad revenue share for 2014 is forecast at 2.54 percent, edging ahead of Yahoo&#8217;s 2.52 percent share.<\/p>\n<p>Google will remain No. 1 with a 31.54 percent share, trailed by Facebook Inc with 7.79 percent, the research firm said.<\/p>\n<p>Facebook and Twitter are expected to have the largest gains in market share, with Facebook rising from 5.82 percent in 2013 while Twitter&#8217;s share should grow to 0.79 percent this year from 0.5 percent in 2013.<\/p>\n<p>Google, Facebook, Twitter, AOL, and Yahoo, along with other social media and internet companies, depend heavily on advertising for revenue and profit.<\/p>\n<p>Yahoo is expected to report its second quarter results later on Tuesday as it struggles to keep growing its core advertising business.<\/p>\n<h3 class=\"my-4\">More tech news<\/h3>\n<p><strong><a href=\"http:\/\/mybroadband.co.za\/news\/cellular\/105767-what-south-africas-mobile-internet-actually-looks-like.html\">What South Africa\u2019s mobile Internet actually looks like<\/a><\/strong><\/p>\n<p><strong><a href=\"http:\/\/mybroadband.co.za\/news\/hardware\/104631-cheaper-imac-price-for-south-africa.html\">Cheaper iMac price for South Africa<\/a><\/strong><\/p>\n<p><strong><a href=\"http:\/\/mybroadband.co.za\/news\/software\/106069-rate-your-work-colleagues-with-this-app.html\">Rate your work colleagues with this app<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google puts its rivals in the shade when it comes to online ad revenue<\/p>\n","protected":false},"author":340871,"featured_media":73054,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sma_x_autopost_status":"idle","_sma_x_autopost_error":"","_sma_x_post_id":"","_sma_facebook_post_id":"","_sma_instagram_post_id":"","_sma_threads_post_id":"","_sma_x_attempts":0,"footnotes":""},"categories":[18],"tags":[605,167,123,2316,7979],"class_list":["post-106227","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-internet","tag-apple","tag-google","tag-microsoft","tag-online-advertising","tag-quicknews"],"_links":{"self":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/106227"}],"collection":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/users\/340871"}],"replies":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/comments?post=106227"}],"version-history":[{"count":0,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/106227\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media\/73054"}],"wp:attachment":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media?parent=106227"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/categories?post=106227"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/tags?post=106227"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}