{"id":113771,"date":"2014-11-08T09:49:53","date_gmt":"2014-11-08T07:49:53","guid":{"rendered":"http:\/\/mybroadband.co.za\/news\/?p=113771"},"modified":"2014-11-08T09:50:59","modified_gmt":"2014-11-08T07:50:59","slug":"cell-c-the-most-useless-billboard-changes","status":"publish","type":"post","link":"https:\/\/mybroadband.co.za\/news\/cellular\/113771-cell-c-the-most-useless-billboard-changes.html","title":{"rendered":"&#8220;Cell C the most useless&#8221; billboard changes"},"content":{"rendered":"<p>The Cell C billboard outside the World Wear shopping centre in Randburg, with the message \u201cThe most useless service provider in SA \u2013 Cell C Sandton City\u201d has been changed this morning.<\/p>\n<p>The billboard was erected on Thursday 6 November 2014, containing Cell C\u2019s official branding, and various messages that Cell C Sandton City is a useless service provider.<\/p>\n<p>On Saturday morning (8 November 2014) the 20m x 5m billboard was changed. All the Cell C branding was removed using black tape, while the negative messages remained.<\/p>\n<p>MyBroadband spoke to the people who made the changes, and they informed us that legal issues regarding the use of Cell C\u2019s branding were behind the changes.<\/p>\n<p>The following images show the before and after pictures of the anti-Cell C billboard in Randburg.<\/p>\n<div id=\"attachment_113773\" style=\"width: 610px\" class=\"wp-caption aligncenter\"><a href=\"http:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2014\/11\/Cell-C-billboard-original.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-113773\" class=\"size-full wp-image-113773\" src=\"http:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2014\/11\/Cell-C-billboard-original.jpg\" alt=\"Original Cell C billboard\" width=\"600\" height=\"400\" srcset=\"https:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2014\/11\/Cell-C-billboard-original.jpg 600w, https:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2014\/11\/Cell-C-billboard-original-250x166.jpg 250w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/a><p id=\"caption-attachment-113773\" class=\"wp-caption-text\">Original Cell C billboard<\/p><\/div>\n<div id=\"attachment_113777\" style=\"width: 610px\" class=\"wp-caption aligncenter\"><a href=\"http:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2014\/11\/Cell-C-billboard-after-changes.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-113777\" class=\"size-full wp-image-113777\" src=\"http:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2014\/11\/Cell-C-billboard-after-changes.jpg\" alt=\"Cell C billboard after changes\" width=\"600\" height=\"400\" srcset=\"https:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2014\/11\/Cell-C-billboard-after-changes.jpg 600w, https:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2014\/11\/Cell-C-billboard-after-changes-250x166.jpg 250w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/a><p id=\"caption-attachment-113777\" class=\"wp-caption-text\">Cell C billboard after changes<\/p><\/div>\n<div id=\"attachment_113779\" style=\"width: 610px\" class=\"wp-caption aligncenter\"><a href=\"http:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2014\/11\/Cell-C-billboard-blacked-out-parts.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-113779\" class=\"size-full wp-image-113779\" src=\"http:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2014\/11\/Cell-C-billboard-blacked-out-parts.jpg\" alt=\"Cell C billboard blacked-out parts\" width=\"600\" height=\"400\" srcset=\"https:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2014\/11\/Cell-C-billboard-blacked-out-parts.jpg 600w, https:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2014\/11\/Cell-C-billboard-blacked-out-parts-250x166.jpg 250w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/a><p id=\"caption-attachment-113779\" class=\"wp-caption-text\">Cell C billboard blacked-out parts<\/p><\/div>\n<h3 class=\"my-4\">The person behind the banner<\/h3>\n<p>On Friday 7 November 2014 a person called Beverley phoned Radio 702, saying that her boss was behind the billboard.<\/p>\n<p>According to Beverley the prolonged battle to resolve problems with Cell C pushed her boss to commission the banner.<\/p>\n<p>Beverley said that Cell C \u201cis livid with us\u201d. She said that Cell C may try to take them to court, but she added that they have facts, figures and emails about their battle with Cell C to back up their story.<\/p>\n<p>Cell C said in a statement on Friday that they can confirm that there is a dispute between Cell C and the customer responsible for the banner. \u201cWe are attempting to resolve the matter,\u201d Cell C said.<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/w.soundcloud.com\/player\/?url=https%3A\/\/api.soundcloud.com\/tracks\/175804748&amp;color=ff5500&amp;auto_play=false&amp;hide_related=false&amp;show_comments=true&amp;show_user=true&amp;show_reposts=false\" width=\"100%\" height=\"166\" frameborder=\"no\" scrolling=\"no\"><\/iframe><\/p>\n<h3 class=\"my-4\">More on the Cell C banner<\/h3>\n<p><a title=\"\u201cCell C \u2013 The most useless service provider in SA\u201d\" href=\"http:\/\/mybroadband.co.za\/news\/cellular\/113711-cell-c-the-most-useless-service-provider-in-sa.html\"><strong>\u201cCell C \u2013 The most useless service provider in SA\u201d<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The billboard which calls Cell C \u201cthe most useless service provider in SA\u201d has undergone a few changes \u2013 here is what changed, and why<\/p>\n","protected":false},"author":23,"featured_media":113715,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sma_x_autopost_status":"idle","_sma_x_autopost_error":"","_sma_x_post_id":"","_sma_facebook_post_id":"","_sma_instagram_post_id":"","_sma_threads_post_id":"","_sma_x_attempts":0,"footnotes":""},"categories":[14],"tags":[355,27509,27507,35,27505],"class_list":["post-113771","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cellular","tag-cell-c","tag-cell-c-banner","tag-cell-c-billboard","tag-headline","tag-world-wear"],"_links":{"self":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/113771"}],"collection":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/comments?post=113771"}],"version-history":[{"count":1,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/113771\/revisions"}],"predecessor-version":[{"id":113775,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/113771\/revisions\/113775"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media\/113715"}],"wp:attachment":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media?parent=113771"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/categories?post=113771"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/tags?post=113771"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}