{"id":166580,"date":"2016-06-06T13:57:14","date_gmt":"2016-06-06T11:57:14","guid":{"rendered":"http:\/\/mybroadband.co.za\/news\/?p=166580"},"modified":"2016-06-06T13:59:20","modified_gmt":"2016-06-06T11:59:20","slug":"two-graphs-that-scare-vodacom-and-mtn","status":"publish","type":"post","link":"https:\/\/mybroadband.co.za\/news\/telecoms\/166580-two-graphs-that-scare-vodacom-and-mtn.html","title":{"rendered":"Two graphs that scare Vodacom and MTN"},"content":{"rendered":"

Traditional circuit-switched voice calls are declining rapidly, with VoIP and mobile messaging services taking over as the preferred method of communication.<\/p>\n

This is according to Connection Telecom MD Dave Meintjes, who was speaking at the annual MyBroadband Cloud and Hosting Conference.<\/p>\n

\u201cLooking at the last 20 years for international voice terminated traffic, we saw an acceleration of volumes with the adoption of mobile voice,\u201d said Meintjes.<\/p>\n

He said mobile voice yielded massive growth in the period 1995-2010, but this growth hit a ceiling in 2013, and is now flat.<\/p>\n

\u201cYear-on-year growth declined to next to nothing in the last two years.”<\/p>\n

While traditional circuit-switch voice volumes declined, VoIP traffic saw strong growth in recent years.<\/p>\n

Meintjes said voice has lost market share to messaging services like WhatsApp \u201cin a big way\u201d since 2012.<\/p>\n

He warned that while mobile messaging is currently mainly used for consumer-to-consumer communication, the next wave of messaging will hit corporate communications.<\/p>\n

\u201cIf you are not prepared you will miss the boat,\u201d said\u00a0Meintjes.<\/p>\n

The graph below shows international call volumes and growth rates between 1995 and 2015.<\/p>\n

It should be noted that Skype call volumes are not reflected in the graph, which currently represent around 50% of total international volumes.<\/p>\n

\"International<\/a><\/p>\n

OTT messaging and voice services killing traditional voice<\/h3>\n

Meintjes said decent broadband access with 3G and 4G mobile networks in emerging markets has grown from a 5% footprint in 2010 to 28% in 2015.<\/p>\n

\u201cThis has enabled OTT messaging and voice services to cannibalize the growth in terminated\/originated voice,\u201d said Meintjes.<\/p>\n

As an example, OTT services took 8% of the voice market share globally in 2015 alone.<\/p>\n

The graph below shows the impact of OTT services on voice traffic growth over the last five years.<\/p>\n

\"Networks<\/a><\/p>\n

More on voice calls<\/h3>\n

Voice will become data<\/strong><\/a><\/p>\n

Vox Telecom launches first Uncapped Voice for business product<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Mobile call volumes saw massive growth between 1995 and 2010, but VoIP and mobile messaging services are crushing traditional voice calls.<\/p>\n","protected":false},"author":23,"featured_media":165100,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sma_x_autopost_status":"idle","_sma_x_autopost_error":"","_sma_x_post_id":"","_sma_facebook_post_id":"","_sma_instagram_post_id":"","_sma_threads_post_id":"","_sma_x_attempts":0,"footnotes":""},"categories":[3],"tags":[37382,33400,37380,35,30584],"class_list":["post-166580","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-telecoms","tag-call-volumes","tag-connection-telecom","tag-dave-meintjes","tag-headline","tag-mybroadband-cloud-and-hosting-conference"],"_links":{"self":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/166580"}],"collection":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/comments?post=166580"}],"version-history":[{"count":2,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/166580\/revisions"}],"predecessor-version":[{"id":166642,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/166580\/revisions\/166642"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media\/165100"}],"wp:attachment":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media?parent=166580"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/categories?post=166580"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/tags?post=166580"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}