Vodacom today announced that it has increased the number of data card and USB modem users to 266 000 from only 87 000 a year ago. The number of 3G\/HSDPA handsets has also nearly trebled from 356 000 in September 2006 to 945 000 by September 30 2007.<\/p>\n
Contract customers accounted for most of the data card users. Vodacom announced that its 3G\/HSDPA mobile data card contract connections increased by 170.2% over the last 12 months to 149 000, up from 69 000.<\/p>\n
The company’s drastic price cuts earlier this year – as much as 61% in some cases – clearly contributed to the steep increase in HSDPA subscribers.<\/p>\n
The company’s popular Vodafone live! Portal attracted 1.2 million unique users during September 2007, up from 687 000 for the corresponding period last year. <\/p>\n
The company’s mobile TV offering is also gaining in popularity, increasing its unique users to 35 000 – up 12 000 over the last 12 months.<\/p>\n
Data revenue now constitutes 10.5% of Vodacom’s service revenue, up from 8.6% a year ago.<\/p>\n