{"id":230651,"date":"2017-09-27T08:03:49","date_gmt":"2017-09-27T06:03:49","guid":{"rendered":"https:\/\/mybroadband.co.za\/news\/?p=230651"},"modified":"2017-09-27T08:05:40","modified_gmt":"2017-09-27T06:05:40","slug":"twitter-testing-280-character-limit","status":"publish","type":"post","link":"https:\/\/mybroadband.co.za\/news\/internet\/230651-twitter-testing-280-character-limit.html","title":{"rendered":"Twitter testing 280-character limit"},"content":{"rendered":"<p><a href=\"https:\/\/blog.twitter.com\/official\/en_us\/topics\/product\/2017\/Giving-you-more-characters-to-express-yourself.html\" target=\"_blank\" rel=\"noopener\"><strong>Twitter is testing<\/strong><\/a>\u00a0doubling its message character limit &#8211; from 140 characters to 280 characters.<\/p>\n<p>The company is rolling out the feature to certain users, and aims to combat the &#8220;cramming&#8221; of messages to fit the character limit.<\/p>\n<p>Twitter said most languages are impacted by cramming, except Japanese, Chinese, and Korean.<\/p>\n<p>In Japanese, Korean, and Chinese, you can convey around double the amount of information in one character as you can in other languages.<\/p>\n<p>Twitter shared the following information about Tweet behaviour on its platform:<\/p>\n<ul>\n<li>0.4% of Tweets sent in Japanese have 140 characters.<\/li>\n<li>In English, 9% of Tweets have 140 characters.<\/li>\n<li>Most Japanese Tweets are 15 characters, while most English Tweets are 34.<\/li>\n<\/ul>\n<p>\u201cOur research shows that the character limit is a major cause of frustration for people Tweeting in English,&#8221; said Twitter.<\/p>\n<p>\u201cAlso, in all markets, when people don\u2019t have to cram their thoughts into 140 characters and actually have some to spare, we see more people Tweeting\u201d.<\/p>\n<h3 class=\"my-4\">Now read:\u00a0<a href=\"https:\/\/mybroadband.co.za\/news\/software\/230353-twitter-testing-lite-android-app.html\">Twitter testing Lite Android app<\/a><\/h3>\n","protected":false},"excerpt":{"rendered":"<p>Twitter is doubling its message character limit in tests.<\/p>\n","protected":false},"author":23,"featured_media":144773,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[18],"tags":[405],"class_list":["post-230651","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-internet","tag-twitter"],"_links":{"self":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/230651"}],"collection":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/comments?post=230651"}],"version-history":[{"count":2,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/230651\/revisions"}],"predecessor-version":[{"id":230715,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/230651\/revisions\/230715"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media\/144773"}],"wp:attachment":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media?parent=230651"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/categories?post=230651"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/tags?post=230651"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}