Telkom Media has published its first round of briefs for the production of local content as well as a guide to its standard Terms of Trade for acquiring local content. <\/p>\n
The new pay-TV provider says that they are looking for a relatively small number of big shows for 2008, “shows that are able to take up space on billboards and in the press and in people’s minds.”<\/p>\n
“We need local content that will distinguish us; programmes that will first make people want to subscribe to our service, and then make them feel that it’s worthwhile,” Telkom Media says in its official brief.<\/p>\n
In addition to “bespoke” content Telkom Media is also interested in acquiring broadcast rights to existing material to which producers own the rights. Here the company has a strong focus on stand-up comedy, wildlife and feature documentaries.<\/p>\n
The tariffs for bespoke content range from R 576 000 – R 1 200 000 per hour for Drama, R 120 000 – R 240 000 for 30 minutes of Comedy and R 36 000 – R 60 000 for Talk TV.<\/p>\n
Early in 2008 the company said they will conduct face to face briefings with producers to outline Telkom Media’s future plans and requirements.<\/p>\n