{"id":311095,"date":"2019-06-23T17:27:54","date_gmt":"2019-06-23T15:27:54","guid":{"rendered":"https:\/\/mybroadband.co.za\/news\/?p=311095"},"modified":"2019-06-23T17:30:23","modified_gmt":"2019-06-23T15:30:23","slug":"facebook-needs-more-humans","status":"publish","type":"post","link":"https:\/\/mybroadband.co.za\/news\/internet\/311095-facebook-needs-more-humans.html","title":{"rendered":"Facebook needs more humans"},"content":{"rendered":"

By Stephen Carter – Bloomberg Opinion<\/em><\/p>\n

Rare is the week that doesn\u2019t bring some new controversy over someone or something being banned from Twitter or Facebook for being too offensive. (Latest: a Led Zeppelin album cover.)<\/p>\n

As regular readers know, I prefer more speech to less speech, but this column isn\u2019t about what content rules private companies should enforce.<\/p>\n

Today I\u2019m wearing my fair-process hat. These mighty controversies over kicking users off social media would be mightily reduced if there was a better process for making the decisions.And I have one. I can summarize my proposal this way: Human at the front end, human in the middle, human at the back end. Each phase has two rules. Here\u2019s how things would work.<\/p>\n

\u201cHuman at the front end\u201d:<\/p>\n

Rule 1 \u2014 Human complaint. No initial action should be taken against a user except in response to a complaint. The complaint must come from a human being, not an algorithm. The human being, moreover, must not be an employee or associate of the provider itself. In this way, any sense that the provider is targeting a particular point of view is avoided at the outset. (The complaint should also cite a particular offending post or set of postings rather than a general objection.)<\/p>\n

Rule 2 \u2014 Notice of specific charges. If after reviewing the complaint, the provider decides to move forward, it must provide the accused user with a statement of the specific content that potentially violates the rules in question.<\/p>\n

\u201cHuman in the middle\u201d:<\/p>\n

Rule 3 \u2014 Human judges. Actual human beings must decide whether to proceed with the suspension or banning process, and other, separate human beings must be assigned to judge the merits of the case.<\/p>\n

Rule 4 \u2014 Some kind of hearing. The accused user must have the opportunity to defend the questionable content before a human judge (or, better, two human judges). During the process of adjudication, there will be no suspension of the user\u2019s ability to post and no deletion of any posts.<\/p>\n

If both human judges agree that the user should be sanctioned, they should send their recommendation to a third judge, not involved in the case, for approval and action.<\/p>\n

\u201cHuman at the back end\u201d:<\/p>\n

Rule 5 \u2014 Human judgment. The judgment delivered to the user should be signed by a human being (but see below), and must give clear information about whom to contact if the user seeks to appeal. (That is, there must be something other than a general email from a department.)<\/p>\n

Rule 6 \u2014 Specific conclusions. A judgment that involves suspension of an account or other restrictions must state with specificity which content constituted the violation and how. There should be an end to conclusory messages about having run afoul of the provider\u2019s policies.<\/p>\n

What\u2019s the advantage of all this? For one thing, when users deal with people rather than a faceless monolith, they\u2019re more likely to believe that their concerns are being taken seriously. When one\u2019s account is being suspended, this is no small thing.<\/p>\n

More important, these rules would slow things down by making both the complaint process and the adjudication process time-consuming. A user who\u2019s upset might decide not to bother; judges might decide that a particular offense is too minuscule to be worth the bother. This would be to the good, because more speech would remain untouched.<\/p>\n

At the same time, none of this would eliminate algorithms from the process. The human judges would use them, not only to collect data on the accused\u2019s previous posts \u2014 is this a pattern or a one-off? \u2014 but also to compare the mendacity or viciousness of the posts with those of other users, particularly those of different political persuasions. (The difference in politics will be easy for the software to detect.) But the algorithms would be used by human beings to resolve particular complaints rather than crawling through the servers on their own to find violations.<\/p>\n

As to the judges themselves, the provider would do well to task people of varying political stripes with this role. And if the provider\u2019s own employees are exorcized because of the politics of some judges, the provider should think twice about whether to restrict content at all (other than for harassment or personal attacks). After all, if the employees can\u2019t accept the possibility that other employees disagree with them, it\u2019s hard to imagine how they could possibly be fair judges of content.<\/p>\n

You might reasonably object that letting the accused know the identity of the judges might open the judges themselves to harassment and perhaps doxxing. Fair point. But the provider can make harassment of the judges, by any user, a violation per se, much as a court can punish contempt. And the analogy is not unimportant. Trial judges, after all, manage to sign their names to decisions that do far more than simply kick people off a website.<\/p>\n

Still, you might think that it\u2019s too much to ask the provider to disclose the names of those responsible for a particular ban. Certainly the proposal can be modified to keep the identities of the human judges secret, as long as the accused still has a way of contacting them directly, as opposed to sending a note to an amorphous department.<\/p>\n

But the prospect is worrisome. I oppose, deeply, the exercise of anonymous power. There is a certain confidence in the rightness of one\u2019s views that stems from signing one\u2019s name to what one has to say. Judges do it. So do columnists. It\u2019s a way of standing behind one\u2019s views, no matter how controversial.<\/p>\n

And it\u2019s very human.<\/p>\n

That\u2019s why if you\u2019re bold enough to decide who gets to speak and who doesn\u2019t, you should have the courage to sign your name.<\/p>\n

Now read: Luno hiring in South Africa<\/a><\/h3>\n","protected":false},"excerpt":{"rendered":"

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