{"id":31540,"date":"2011-08-13T08:14:19","date_gmt":"2011-08-13T06:14:19","guid":{"rendered":"http:\/\/mybroadband.co.za\/news\/?p=31540"},"modified":"2011-08-13T08:15:27","modified_gmt":"2011-08-13T06:15:27","slug":"search-engine-study-says-bing-better-than-google","status":"publish","type":"post","link":"https:\/\/mybroadband.co.za\/news\/internet\/31540-search-engine-study-says-bing-better-than-google.html","title":{"rendered":"Search-engine study says Bing better than Google"},"content":{"rendered":"<p>A new search-engine study has identified Microsoft&#8217;s Bing as more effective than Google judging by the number of results users actually click on.<\/p>\n<p>The study, by web tracking firm Experian Hitwise found that some 80 per cent of Bing searches led to a visit to one of the web sites identified in the results, compared to just 67 per cent of Google searches.<\/p>\n<p>The study said that the relatively high percentage of searches that did not result in a visit to a website indicated that both the leading search engines had significant opportunities to improve their results.<\/p>\n<p>The study found that Google&#8217;s share of the US search market dropped 2 per cent in July to 66.05 per cent as Bing-powered searches increased by 1 per cent to 28.05 per cent.<\/p>\n<p>Yahoo, which uses Bing for all searches on Yahoo sites, increased its market share by 4 per cent to 15 per cent, while searches on bing.com itself dropped 2 per cent to 13 per cent.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A new search-engine study has identified Microsoft&#8217;s Bing as more effective than Google<\/p>\n","protected":false},"author":45,"featured_media":31542,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sma_x_autopost_status":"idle","_sma_x_autopost_error":"","_sma_x_post_id":"","_sma_x_attempts":0,"footnotes":""},"categories":[18],"tags":[36,1938,3674,167,123,2744],"class_list":["post-31540","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-internet","tag-active","tag-bing","tag-experian-hitwise","tag-google","tag-microsoft","tag-yahoo"],"_links":{"self":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/31540"}],"collection":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/users\/45"}],"replies":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/comments?post=31540"}],"version-history":[{"count":1,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/31540\/revisions"}],"predecessor-version":[{"id":31544,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/31540\/revisions\/31544"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media\/31542"}],"wp:attachment":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media?parent=31540"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/categories?post=31540"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/tags?post=31540"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}