It is one of the first local retailers to use internet broadcasting in this way. \u201cThis is only the beginning of a revolution in how corporates provide quality content that, at the same time, enhances their brand,\u201d said behavioural change expert Dr Harry Dugmore this week. Dugmore wrote and produced the podcast.<\/p>\n
Making Friends With Money is a free online series on the www.woolworths.co.za website which consists of eight, 10-minute episodes dealing with conquering the fear of money, ways to save, avoiding debt and effective ways of getting out of it.<\/p>\n
Dugmore has written other financial education series, but this was the first time he had used this medium. \u201cThis has been a very interesting project. My motivation is to get the message out there that financial health is possible whatever your salary. Podcasting has given me a new way of doing that.\u201d<\/p>\n
Woolworths Financial Services head Sam Ngumeni said: \u201cWe know our customers are struggling to make ends meet. The Woolworths brand is about making the difference and the new media space seemed a way of doing that.\u201d<\/p>\n
Podcasting is a way of broadcasting audio material without the need for any kind of transmitter other than the internet.<\/p>\n
<\/p>\n","protected":false},"excerpt":{"rendered":"
WOOLWORTHS Financial Services has recently started using internet broadcasting, or podcasting, as a way to help customers make their money stretch in the environment of rising prices and interest rates.<\/p>\n","protected":false},"author":3127,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sma_x_autopost_status":"idle","_sma_x_autopost_error":"","_sma_x_post_id":"","_sma_facebook_post_id":"","_sma_instagram_post_id":"","_sma_threads_post_id":"","_sma_x_attempts":0,"footnotes":""},"categories":[18],"tags":[],"class_list":["post-4016","post","type-post","status-publish","format-standard","hentry","category-internet"],"_links":{"self":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/4016"}],"collection":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/users\/3127"}],"replies":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/comments?post=4016"}],"version-history":[{"count":0,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/4016\/revisions"}],"wp:attachment":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media?parent=4016"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/categories?post=4016"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/tags?post=4016"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}