{"id":410794,"date":"2021-08-24T12:37:49","date_gmt":"2021-08-24T10:37:49","guid":{"rendered":"https:\/\/mybroadband.co.za\/news\/?p=410794"},"modified":"2021-08-24T12:37:49","modified_gmt":"2021-08-24T10:37:49","slug":"how-codehesion-rapidly-grew-its-client-base","status":"publish","type":"post","link":"https:\/\/mybroadband.co.za\/news\/industrynews\/410794-how-codehesion-rapidly-grew-its-client-base.html","title":{"rendered":"How Codehesion rapidly grew its client base"},"content":{"rendered":"<p><a href=\"https:\/\/www.codehesion.co.za\/?utm_source=MyBroadband\" target=\"_blank\" rel=\"noopener\"><strong>Codehesion<\/strong><\/a> is South Africa\u2019s premier smartphone app development company and is well-known for delivering world-class mobile apps to local businesses.<\/p>\n<p>Codehesion has a long list of successful projects, including the HOMii Lifestyle App, the Midstream App, the Peermont Winners Circle App, and the Nology Stack Portal.<\/p>\n<p>It has an excellent reputation for delivering projects on time and within budget and had the capacity to serve more clients.<\/p>\n<p>Codehesion CEO Hector Beyers looked for a way to let South African companies know about their offering and excellent service levels.<\/p>\n<p>He opted for a simple marketing strategy, using sponsored content and social media promotions.<\/p>\n<ul>\n<li><strong>Sponsored articles<\/strong> \u2013 Codehesion published sponsored content on South Africa\u2019s top tech and business publications, including MyBroadband and BusinessTech.<\/li>\n<li><strong>Social media promotions<\/strong> \u2013 These sponsored articles were promoted on LinkedIn, Facebook, and Twitter.<\/li>\n<\/ul>\n<p>This marketing strategy worked incredibly well. Over the past year, this strategy sent over 14,000 people to the Codehesion website, which resulted in millions in business.<\/p>\n<p>It also received many backlinks to its website, which increased its SEO and resulted in over 3,000 visits from organic Google search traffic.<\/p>\n<p>The image below provides an overview of the success of Codehesion\u2019s content marketing strategy over the past 12 months.<\/p>\n<p><a  data-lightbox=\"post-image\" href=\"https:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2021\/08\/Campaign-channels.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-410796\" src=\"https:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2021\/08\/Campaign-channels.jpg\" alt=\"\" width=\"640\" height=\"557\" srcset=\"https:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2021\/08\/Campaign-channels.jpg 1280w, https:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2021\/08\/Campaign-channels-460x400.jpg 460w, https:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2021\/08\/Campaign-channels-495x430.jpg 495w, https:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2021\/08\/Campaign-channels-768x668.jpg 768w, https:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2021\/08\/Campaign-channels-1200x1043.jpg 1200w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Using an innovative marketing strategy, South Africa\u2019s top smartphone app development company Codehesion doubled its client base.<\/p>\n","protected":false},"author":341030,"featured_media":303038,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[28937],"tags":[52255,31090],"class_list":["post-410794","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industrynews","tag-codehesion","tag-hector-beyers"],"_links":{"self":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/410794"}],"collection":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/users\/341030"}],"replies":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/comments?post=410794"}],"version-history":[{"count":1,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/410794\/revisions"}],"predecessor-version":[{"id":410798,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/410794\/revisions\/410798"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media\/303038"}],"wp:attachment":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media?parent=410794"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/categories?post=410794"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/tags?post=410794"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}