{"id":489585,"date":"2023-05-02T11:54:58","date_gmt":"2023-05-02T09:54:58","guid":{"rendered":"https:\/\/mybroadband.co.za\/news\/?p=489585"},"modified":"2023-05-02T11:58:43","modified_gmt":"2023-05-02T09:58:43","slug":"microsoft-making-its-own-arm-based-chips-to-take-on-apple","status":"publish","type":"post","link":"https:\/\/mybroadband.co.za\/news\/hardware\/489585-microsoft-making-its-own-arm-based-chips-to-take-on-apple.html","title":{"rendered":"Microsoft making its own Arm-based chips to take on Apple"},"content":{"rendered":"<p>Microsoft is developing its own Arm-based chips for Windows PCs to rival the Apple M-series on MacBook computers, <a href=\"https:\/\/www.windowslatest.com\/2023\/04\/30\/microsoft-plans-to-take-on-apple-m-chip-macbook-with-new-arm-chips-windows-12\/\" target=\"_blank\" rel=\"noopener\"><strong>Windows Latest reports<\/strong><\/a>.<\/p>\n<p>The publication spotted several Microsoft job listings that advertised positions working on custom silicon accelerators, System-on-Chips (SoCs), and high-performance, high-bandwidth designs.<\/p>\n<p>One of the listings sought a Principal SoC Silicon Architect who must have experience in high-performance SoC architecture, as well as in CPU and GPU architecture and design.<\/p>\n<p>&#8220;The candidate will be responsible for building complex, state-of-the-art SOCs using leading silicon technology nodes and will collaborate closely with internal customers and partners,&#8221; the job listing stated.<\/p>\n<p>A second job listing revealed that those working on Microsoft&#8217;s in-house Arm chips formed part of the &#8220;Microsoft Silicon Team&#8221;.<\/p>\n<p>Other jobs available in this division included Senior Physical Design Verification Engineer, Principal Design Engineer, and Senior Silicon Power Integrity CAD Manager.<\/p>\n<p>Windows Latest pointed out that the advertising of these positions comes in the lead-up to Microsoft&#8217;s release of Windows 12, which will reportedly have a version specifically optimised for Arm chips and AI.<\/p>\n<p>Windows 12 is reportedly slated for launch in 2024.<\/p>\n<p>The publication expects that combining an in-house Arm chip with the new operating system could significantly enhance the performance and efficiency of Microsoft&#8217;s devices, like the Surface laptop line-up.<\/p>\n<p>Apple&#8217;s Arm-based M1 and M2 chips have been praised for their impressive performance and efficiency, particularly on MacBook laptops.<\/p>\n<p>To date, Arm-based chips for Windows have only come from Qualcomm. These have often been criticised for mediocre performance and poor compatibility with older Windows apps.<\/p>\n<p>While it typically only licences its Reduced Instruction Set Computer architecture and processor designs to third parties, Financial Times <a href=\"https:\/\/mybroadband.co.za\/news\/hardware\/488789-arm-making-its-own-advanced-chip.html\" target=\"_blank\" rel=\"noopener\"><strong>recently reported<\/strong><\/a> that Arm itself was working on its own advanced chip to showcase the capabilities of its technologies.<\/p>\n<p>Compared to Intel&#8217;s x86 architecture, the dominant architecture on most computers, Arm designs tend to be more power-efficient, reducing cooling requirements and supporting greater battery life.<\/p>\n<p>That makes them particularly beneficial in compact devices like thin-and-light laptops and smartphones.<\/p>\n<hr \/>\n<h3 class=\"my-4\">Now read: <a href=\"https:\/\/mybroadband.co.za\/news\/gaming\/488929-how-to-buy-an-intel-arc-graphics-card-in-south-africa.html\" rel=\"bookmark\">How to buy an Intel Arc graphics card in South Africa<\/a><\/h3>\n","protected":false},"excerpt":{"rendered":"<p>Microsoft is reportedly hiring for its new &#8220;Silicon Team&#8221;, strongly suggesting the company is working on in-house chips for Windows devices.<\/p>\n","protected":false},"author":341042,"featured_media":489597,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sma_x_autopost_status":"idle","_sma_x_autopost_error":"","_sma_x_post_id":"","_sma_facebook_post_id":"","_sma_instagram_post_id":"","_sma_threads_post_id":"","_sma_x_attempts":0,"footnotes":""},"categories":[15],"tags":[605,67956,2752,123,85939,3524,41992,83693],"class_list":["post-489585","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hardware","tag-apple","tag-apple-silicon","tag-arm","tag-microsoft","tag-microsoft-silicon","tag-qualcomm","tag-qualcomm-snapdragon","tag-windows-12"],"_links":{"self":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/489585"}],"collection":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/users\/341042"}],"replies":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/comments?post=489585"}],"version-history":[{"count":1,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/489585\/revisions"}],"predecessor-version":[{"id":489637,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/489585\/revisions\/489637"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media\/489597"}],"wp:attachment":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media?parent=489585"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/categories?post=489585"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/tags?post=489585"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}