{"id":490033,"date":"2023-05-04T11:37:24","date_gmt":"2023-05-04T09:37:24","guid":{"rendered":"https:\/\/mybroadband.co.za\/news\/?p=490033"},"modified":"2023-05-04T11:45:53","modified_gmt":"2023-05-04T09:45:53","slug":"gmail-gets-blue-ticks","status":"publish","type":"post","link":"https:\/\/mybroadband.co.za\/news\/security\/490033-gmail-gets-blue-ticks.html","title":{"rendered":"Gmail gets blue ticks"},"content":{"rendered":"

Google is rolling out a verification feature for Gmail that will help users determine whether a sender is legitimate or a scammer, the company announced<\/a><\/strong>.<\/p>\n

When Gmail users receive an email from a verified source, they will see a blue check next to the sender’s name in their inbox.<\/p>\n

The new verification system is an expansion of Google’s Brand Indicators for Message Identification (BIMI) feature in Gmail, which it launched in July 2021.<\/p>\n

“Building upon that feature, users will now see a checkmark icon for senders that have adopted BIMI,” Google said.<\/p>\n

“This will help users identify messages from legitimate senders versus impersonators.”<\/p>\n

The BIMI feature initially enabled enrolled brands to include authenticated logos in their emails. However, the blue check mark will likely be a more obvious indicator of whether or not a sender is genuine.<\/p>\n

Hovering your mouse over the blue check mark will display the following message:<\/p>\n

“The sender of this email has verified that they own [the domain was sent from] and the logo in the profile image.”<\/p>\n

It also provides a link to a page with further information regarding the verification system.<\/p>\n

“Strong email authentication helps users and email security systems identify and stop spam, and also enables senders to leverage their brand trust,” Google said.<\/p>\n

“This increases confidence in email sources and gives readers an immersive experience, creating a better email ecosystem for everyone.<\/p>\n

\n

Now read: AI-written movies and series are “inevitable” \u2014 TV executives<\/a><\/h3>\n","protected":false},"excerpt":{"rendered":"

The new verification system expands Google’s Brand Indicators for Message Identification feature in Gmail.<\/p>\n","protected":false},"author":341076,"featured_media":490039,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[27],"tags":[86031,167],"class_list":["post-490033","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-security","tag-brand-indicators-for-message-identification-bimi","tag-google"],"_links":{"self":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/490033"}],"collection":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/users\/341076"}],"replies":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/comments?post=490033"}],"version-history":[{"count":1,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/490033\/revisions"}],"predecessor-version":[{"id":490111,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/490033\/revisions\/490111"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media\/490039"}],"wp:attachment":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media?parent=490033"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/categories?post=490033"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/tags?post=490033"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}