{"id":50541,"date":"2012-05-21T07:34:25","date_gmt":"2012-05-21T05:34:25","guid":{"rendered":"http:\/\/mybroadband.co.za\/news\/?p=50541"},"modified":"2012-05-22T10:31:21","modified_gmt":"2012-05-22T08:31:21","slug":"more-smartphones-lower-data-prices-for-vodacom","status":"publish","type":"post","link":"https:\/\/mybroadband.co.za\/news\/cellular\/50541-more-smartphones-lower-data-prices-for-vodacom.html","title":{"rendered":"More smartphones, lower data prices for Vodacom"},"content":{"rendered":"

Vodacom<\/a> released its results for the year ended 31 March 2012 today, revealing a data revenue increase of 23.6% to R7.639 million. This growth was supported by a 35.4% increase in active data customers to 12.2 million.<\/p>\n

Vodacom\u2019s active data customers who purchasing data bundles increased 60.4% year-on-year to 4.2 million.<\/p>\n

Smartphones remained the key driver of data revenue growth for Vodacom, with active smartphones on its network increasing by 55.4% adding over 1.8 million smartphones in the year to 5.1 million.<\/p>\n

The average monthly smartphone data usage more than doubled to 92MB as Vodacom increased the number of smartphones with attached data bundles to 40.8% from 25.9% a year ago.<\/p>\n

Competitive pressures in the data market resulted in an 18.2% reduction in the effective price per megabyte.<\/p>\n

Related articles<\/strong><\/p>\n

Vodacom lifts revenue<\/strong> <\/a><\/p>\n

Android smartphone benchmark comparison<\/strong><\/a><\/p>\n

Most popular mobile OS in SA: October 2011<\/strong><\/a><\/p>\n

Samsung Galaxy S3 SA launch date revealed<\/strong><\/a><\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Vodacom released its preliminary interim results today, revealing strong smartphone data usage on its network<\/p>\n","protected":false},"author":23,"featured_media":44407,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sma_x_autopost_status":"idle","_sma_x_autopost_error":"","_sma_x_post_id":"","_sma_facebook_post_id":"","_sma_instagram_post_id":"","_sma_threads_post_id":"","_sma_x_attempts":0,"footnotes":""},"categories":[14],"tags":[35,41],"class_list":["post-50541","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cellular","tag-headline","tag-vodacom"],"_links":{"self":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/50541"}],"collection":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/comments?post=50541"}],"version-history":[{"count":1,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/50541\/revisions"}],"predecessor-version":[{"id":50547,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/50541\/revisions\/50547"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media\/44407"}],"wp:attachment":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media?parent=50541"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/categories?post=50541"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/tags?post=50541"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}