{"id":519765,"date":"2023-12-13T19:00:35","date_gmt":"2023-12-13T17:00:35","guid":{"rendered":"https:\/\/mybroadband.co.za\/news\/?p=519765"},"modified":"2023-12-13T19:01:38","modified_gmt":"2023-12-13T17:01:38","slug":"goodbye-e3","status":"publish","type":"post","link":"https:\/\/mybroadband.co.za\/news\/gaming\/519765-goodbye-e3.html","title":{"rendered":"Goodbye E3"},"content":{"rendered":"<p>What was once considered the biggest annual event in the gaming calendar is no more.<\/p>\n<p><a href=\"https:\/\/www.washingtonpost.com\/entertainment\/video-games\/2023\/12\/12\/e3-permanently-canceled\/\" target=\"_blank\" rel=\"noopener\"><strong>The Washington Post<\/strong><\/a> has received a statement from the organiser of the Electronic Entertainment Expo (E3) confirming that the blockbuster gaming showcase has been cancelled permanently.<\/p>\n<p>\u201cWe know it\u2019s difficult to say goodbye to such a beloved event, but it\u2019s the right thing to do given the new opportunities our industry has to reach fans and partners,\u201d Entertainment Software Association CEO Stanley Pierre-Louis said.<\/p>\n<p>E3 was held for 25 years from 1995 and was once the prime stage for publishers, game studios, and platforms to showcase their upcoming titles.<\/p>\n<p>The last in-person E3 took place in 2019 and still had a sizeable attendance of 69,400, near the all-time record of 70,000 from 2005.<\/p>\n<p>However, it was the first E3 since the start of the expo that Sony opted not to participate in.<\/p>\n<p>In 2020, the Covid-19 pandemic meant an in-person event was impossible. A lacklustre digital-only event was held in 2021.<\/p>\n<p>While ESA planned to bring back E3 in 2022 and 2023, numerous major platforms and publishers indicated they would not be participating in either, leading to both being cancelled.<\/p>\n<p>Although the pandemic killed E3, it was already in trouble in the years leading up to the widespread curbs on large in-person events.<\/p>\n<p>In addition to Sony, the two major console platforms \u2014 Microsoft and Nintendo \u2014 had already started running their own live-streamed shows to market new titles directly to gamers.<\/p>\n<p>Renowned video game journalist and presenter Geoff Keighley also launched his own online show in 2020 \u2014 the Summer Game Fest.<\/p>\n<p>There has gradually been an increase in developers marketing their own games directly, without having to pay for showcasing at E3 or worrying about having material ready for the event.<\/p>\n<p>There is evidently still demand for in-person events in the tech industry, as evidenced by CES 2023\u2019s attendance of 117,000, 70% higher than in 2022.<\/p>\n<hr \/>\n<h3 class=\"my-4\">Now read: <a href=\"https:\/\/mybroadband.co.za\/news\/gaming\/519077-nvidia-geforce-now-launches-in-south-africa.html\" rel=\"bookmark\">Nvidia GeForce Now launches in South Africa<\/a><\/h3>\n","protected":false},"excerpt":{"rendered":"<p>E3 was held for 25 years from 1995 and was once the prime stage for publishers, game studios, and platforms to showcase their upcoming titles.<\/p>\n","protected":false},"author":23,"featured_media":486123,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[91587,12187,85259,85263,30998,82689],"class_list":["post-519765","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gaming","tag-conferences","tag-e3","tag-electronic-entertainment-expo-e3","tag-entertainment-software-association-esa","tag-gaming-expo","tag-geoff-keighley"],"_links":{"self":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/519765"}],"collection":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/comments?post=519765"}],"version-history":[{"count":1,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/519765\/revisions"}],"predecessor-version":[{"id":519843,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/519765\/revisions\/519843"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media\/486123"}],"wp:attachment":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media?parent=519765"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/categories?post=519765"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/tags?post=519765"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}