{"id":52009,"date":"2012-06-07T07:31:29","date_gmt":"2012-06-07T05:31:29","guid":{"rendered":"http:\/\/mybroadband.co.za\/news\/?p=52009"},"modified":"2012-06-07T07:32:32","modified_gmt":"2012-06-07T05:32:32","slug":"oracle-launches-cloud-applications","status":"publish","type":"post","link":"https:\/\/mybroadband.co.za\/news\/software\/52009-oracle-launches-cloud-applications.html","title":{"rendered":"Oracle launches cloud applications"},"content":{"rendered":"<p><a title=\"Oracle Corp\" href=\"http:\/\/mybroadband.co.za\/vb\/showthread.php\/286693-Oracle\">Oracle Corp<\/a> launched a new suite of cloud-based products on Wednesday to try to catch up with smaller but nimbler vendors, such as Salesforce.com Inc, in the business of hosting and distributing software via the Internet.<\/p>\n<p>The business software corporation, which gets most of its revenue by selling software that companies install in their own data centers, included social monitoring and data mining services &#8211; both hot new areas of growth &#8211; in its cloud apps.<\/p>\n<p>&#8220;It&#8217;s been a long time coming,&#8221; Chief Executive <a title=\"Larry Ellison\" href=\"http:\/\/mybroadband.co.za\/vb\/showthread.php\/286661-Larry-Ellison\">Larry Ellison<\/a> told customers and analysts at Oracle&#8217;s headquarters in Redwood City, California. &#8220;We made a decision to rebuild all of our applications for the cloud almost seven years ago.&#8221;<\/p>\n<p>Ellison said the journey was fraught with difficulty and the company had to rely on acquisitions to get to this point. The project, previously called &#8220;Fusion,&#8221; was sometimes referred to as &#8220;Confusion,&#8221; he said.<\/p>\n<p>&#8220;It was as difficult a thing as we have done at Oracle,&#8221; he said. &#8220;We couldn&#8217;t do it ourselves. We had to make the right acquisitions as well.&#8221;<\/p>\n<p>Oracle and rivals, such as <a title=\"SAP AG\" href=\"http:\/\/mybroadband.co.za\/vb\/showthread.php\/333648-SAP\">SAP AG<\/a>, are transforming themselves into major players in cloud computing &#8211; providing software, storage and other services from remote data centers over the Internet.<\/p>\n<p>Ellison&#8217;s company has gone on the acquisition warpath to speed the transition.<\/p>\n<p>In past months, it has secured deals to pick up Collective Intellect &#8212; which specializes in customer information gleaned off <a title=\"Facebook\" href=\"http:\/\/mybroadband.co.za\/vb\/showthread.php\/348566-Facebook\">Facebook<\/a> and <a title=\"Twitter\" href=\"http:\/\/mybroadband.co.za\/vb\/showthread.php\/359584-Twitter\">Twitter<\/a> &#8212; Vitrue, and recruitment software maker Taleo Corp. Salesforce bought Buddy Media this month, gaining expertise in social media marketing.<\/p>\n<p>The company now generates about $1 billion in annual revenue from Web-based software, still only a third what Salesforce.com projects it will pull in during the current year. Oracle&#8217;s cloud products include 100 self-service applications and platform services, with subscription-based pricing.<\/p>\n<p>The billionaire, one of Silicon Valley&#8217;s most well-known personalities, also took a dig at competitors &#8212; particularly arch rival SAP and San Francisco Bay Area-based startup Workday.<\/p>\n<p>He called out Workday for its &#8220;fundamental&#8221; mistakes of not using a database and for basing its user interface on <a title=\"Adobe\" href=\"http:\/\/mybroadband.co.za\/vb\/showthread.php\/364802-Adobe\">Adobe&#8217;s<\/a> Flash, which doesn&#8217;t work on <a title=\"Apple Inc\" href=\"http:\/\/mybroadband.co.za\/vb\/showthread.php\/342717-Apple-inc\">Apple Inc&#8217;s<\/a> iPhones and iPads.<\/p>\n<p>&#8220;They have made some fundamental architectural decisions that are flat wrong and I think calamitous,&#8221; he said.<\/p>\n<p>Ellison also said he noted that SAP doesn&#8217;t expect to have a cloud offering until 2020.<\/p>\n<p>&#8220;2020. A terrible year to get into the cloud,&#8221; Ellison said to laughs from the audience.<\/p>\n<h3 class=\"my-4\">Related articles:<\/h3>\n<p><strong><a title=\"Oracle suffers major blow in Google case\" href=\"http:\/\/mybroadband.co.za\/news\/business\/51511-oracle-suffers-major-blow-in-google-case.html\">Oracle suffers major blow in Google case<\/a><\/strong><\/p>\n<p><strong><a title=\"Android does not infringe on Oracle patents: Jury\" href=\"http:\/\/mybroadband.co.za\/news\/business\/50837-android-does-not-infringe-on-oracle-patents-jury.html\">Android does not infringe on Oracle patents: Jury<\/a><\/strong><\/p>\n<p><strong><a title=\"HP claims Oracle violated contract, wants billions\" href=\"http:\/\/mybroadband.co.za\/news\/business\/51803-hp-claims-oracle-violated-contract-wants-billions.html\">HP claims Oracle violated contract, wants billions<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Oracle Corp launched a new suite of cloud-based products on Wednesday to try to catch up with smaller but nimbler vendors, such as Salesforce.com Inc, in the business of hosting and distributing software via the Internet<\/p>\n","protected":false},"author":340871,"featured_media":30968,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[36,2556,605,4214,161,2558,10770,3372,3042,405],"class_list":["post-52009","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-software","tag-active","tag-adobe","tag-apple","tag-cloud","tag-facebook","tag-flash","tag-larry-ellison","tag-oracle","tag-sap","tag-twitter"],"_links":{"self":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/52009"}],"collection":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/users\/340871"}],"replies":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/comments?post=52009"}],"version-history":[{"count":0,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/52009\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media\/30968"}],"wp:attachment":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media?parent=52009"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/categories?post=52009"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/tags?post=52009"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}