{"id":524992,"date":"2024-02-14T19:01:43","date_gmt":"2024-02-14T17:01:43","guid":{"rendered":"https:\/\/mybroadband.co.za\/news\/?p=524992"},"modified":"2024-02-14T19:06:44","modified_gmt":"2024-02-14T17:06:44","slug":"dstvs-big-streaming-plans","status":"publish","type":"post","link":"https:\/\/mybroadband.co.za\/news\/broadcasting\/524992-dstvs-big-streaming-plans.html","title":{"rendered":"DStv&#8217;s big streaming plans"},"content":{"rendered":"<p>MultiChoice says it plans to unveil further streaming-related products this year to enhance its customers&#8217; experience.<\/p>\n<p>MyBroadband asked the pay-TV broadcaster how its add-on Extra Stream subscriptions performed and whether the move met its expectations.<\/p>\n<p>&#8220;MultiChoice is pleased with the initial responses received from our customers regarding their desire for more flexibility in engaging with their favourite content,&#8221; said MultiChoice.<\/p>\n<p>&#8220;In response to this feedback, we have launched a second mobile stream option that customers can add to their package, providing them with increased access and convenience.&#8221;<\/p>\n<p>&#8220;We look forward to unveiling further exciting innovations in the coming year, all aimed at enhancing the streaming experience for our customers,&#8221; it added.<\/p>\n<p>MultiChoice <strong><a href=\"https:\/\/mybroadband.co.za\/news\/broadcasting\/502888-dstvs-fix-for-one-device-streaming-limit-complaints-extra-stream-price-and-limits-explained.html\">launched<\/a><\/strong> its Extra Mobile Stream subscriptions for DStv in August 2023 to allow two people to stream on one account simultaneously, providing one watches through the DStv Stream app on a mobile device.<\/p>\n<p>Each DStv account holder can only add one Extra Stream, which can be bolted to the account through the self-service platform on DStv&#8217;s website.<\/p>\n<p>Alternatively, account holders can contact DStv via its call centre, social media, or service centre.<\/p>\n<p>Pricing varies based on your package as follows:<\/p>\n<ul>\n<li>DStv Premium \u2014 <strong>R199<\/strong><\/li>\n<li>DStv Compact Plus \u2014 <strong>R149<\/strong><\/li>\n<li>DStv Compact \u2014 <strong>R99<\/strong><\/li>\n<li>DStv Family \u2014 <strong>R79<\/strong><\/li>\n<li>DStv Access \u2014 <strong>R49<\/strong><\/li>\n<\/ul>\n<p>In addition to the extra stream, DStv increased the maximum number of registered devices on an account from four to 10.<\/p>\n<p>The move to offer Extra Stream add-ons comes after DStv limited concurrent streaming to combat password sharing.<\/p>\n<p>In February 2022, the pay-TV broadcaster announced it would <strong><a href=\"https:\/\/mybroadband.co.za\/news\/broadcasting\/434800-dstv-cracks-down-on-streaming-pirates-and-password-sharing.html\">restrict streaming to one device<\/a><\/strong> at a time.<\/p>\n<p>&#8220;We will not limit the number of people using a login, however, we are limiting the number of people who can stream at the same time,&#8221; MultiChoice explained.<\/p>\n<p>&#8220;Password sharing and piracy are challenges for streaming providers globally.&#8221;<\/p>\n<p>&#8220;As part of our ongoing efforts to counteract password sharing and piracy, while continuing to bring you the best viewing experience, we will be introducing measures to limit concurrent streaming,&#8221; it added.<\/p>\n<p>The company faced backlash from its customers following the announcement, with some threatening to boycott the broadcaster entirely.<\/p>\n<div id=\"attachment_502920\" style=\"width: 1210px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-502920\" class=\"size-full wp-image-502920\" src=\"https:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2023\/08\/Nyiko-Shiburi_DStv-.jpg\" alt=\"\" width=\"1200\" height=\"800\" srcset=\"https:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2023\/08\/Nyiko-Shiburi_DStv-.jpg 1200w, https:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2023\/08\/Nyiko-Shiburi_DStv--600x400.jpg 600w, https:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2023\/08\/Nyiko-Shiburi_DStv--800x533.jpg 800w, https:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2023\/08\/Nyiko-Shiburi_DStv--768x512.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><p id=\"caption-attachment-502920\" class=\"wp-caption-text\">Nyiko Shiburi, former MultiChoice South Africa CEO<\/p><\/div>\n<p>Despite this, then-MultiChoice South Africa CEO Nyiko Shiburi said the company&#8217;s efforts to reduce password sharing on its DStv streaming platform have been a <strong><a href=\"https:\/\/mybroadband.co.za\/news\/broadcasting\/461800-dstv-password-crackdown-is-working-multichoice.html\">major success<\/a><\/strong>.<\/p>\n<p>This was roughly six months after the password crackdown commenced.<\/p>\n<p>He explained that DStv customers sharing passwords with friends and family reduces the revenue that companies like MultiChoice receive.<\/p>\n<p>&#8220;This is piracy and hurts the whole industry. When we invest in content, we expect certain returns, and when people share [passwords], we don&#8217;t get our money back,&#8221; said Shiburi.<\/p>\n<p>&#8220;After we limited the number of [concurrent] streams, we have seen an uptick in the take-up of DStv as some of those people who were given passwords [of existing subscribers] came on board.&#8221;<\/p>\n<p>MultiChoice&#8217;s focus on streaming comes amid substantial declines in subscriber numbers.<\/p>\n<p>Its interim results for the first half of the 2023\/24 financial year revealed that the broadcaster lost approximately <strong><a href=\"https:\/\/mybroadband.co.za\/news\/broadcasting\/515199-death-by-half-a-million-cuts-south-africans-kiss-dstv-goodbye.html\">486,000 subscribers<\/a><\/strong> between September 2022 and September 2023.<\/p>\n<p>By the end of September 2023, DStv&#8217;s 90-day active subscribers stood at 8.629 million, compared to the 9.115 million subscribers it had at the same point in 2022.<\/p>\n<p>The company said most of its subscriber losses had come from its decision to end a pricing promotion it launched in 2022 to provide its customers with financial relief amid load-shedding challenges.<\/p>\n<p>As a result, 311,000 non-revenue generating customers on its &#8220;Surprise and Delight&#8221; package were removed from DStv&#8217;s 90-day active subscriber base, accounting for roughly 3% of the total 5% decline.<\/p>\n<p>The other major factor MultiChoice blamed for its subscriber decline was increased load-shedding. MultiChoice Group CEO Calvo Mawela said the company is <strong><a href=\"https:\/\/mybroadband.co.za\/news\/broadcasting\/515331-dstv-could-soon-sell-solar-panels-and-backup-power-systems.html\">considering selling solar power products<\/a><\/strong> to combat this.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The broadcaster said it was happy with customer response to Extra Stream and said it plans to unveil &#8220;further exciting innovations&#8221; this year.<\/p>\n","protected":false},"author":341076,"featured_media":463431,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24],"tags":[24196,85,88200,35,475,37400,61751],"class_list":["post-524992","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-broadcasting","tag-calvo-mawela","tag-dstv","tag-dstv-stream","tag-headline","tag-multichoice","tag-nyiko-shiburi","tag-password-sharing"],"_links":{"self":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/524992"}],"collection":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/users\/341076"}],"replies":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/comments?post=524992"}],"version-history":[{"count":1,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/524992\/revisions"}],"predecessor-version":[{"id":524994,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/524992\/revisions\/524994"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media\/463431"}],"wp:attachment":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media?parent=524992"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/categories?post=524992"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/tags?post=524992"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}