{"id":544853,"date":"2024-07-18T07:06:07","date_gmt":"2024-07-18T05:06:07","guid":{"rendered":"https:\/\/mybroadband.co.za\/news\/?p=544853"},"modified":"2024-07-18T07:06:07","modified_gmt":"2024-07-18T05:06:07","slug":"dstv-under-siege-2","status":"publish","type":"post","link":"https:\/\/mybroadband.co.za\/news\/broadcasting\/544853-dstv-under-siege-2.html","title":{"rendered":"DStv under siege"},"content":{"rendered":"<p>South Africa&#8217;s biggest pay-TV broadcaster, DStv, is suffering a subscriber exodus due to increased competition from video streaming services.<\/p>\n<p>Parent company MultiChoice reported a record loss of R4.15 billion in its 2023\/2024 financial year.<\/p>\n<p>That disastrous performance came on the back of a loss of R2.92 billion in the previous financial year.<\/p>\n<p>As a result of this financial deterioration, MultiChoice&#8217;s liabilities now outweigh its assets.<\/p>\n<p>That means the company is technically insolvent and would not be able to settle all its debts if it were liquidated.<\/p>\n<p>The primary reason for MultiChoice&#8217;s poor financial performance is a decline in subscription revenues, which plunged 7% from R48.66 billion to R45.24 billion across all markets.<\/p>\n<p>Between March 2023 and March 2024, MultiChoice lost roughly 1.62 million of its 17.31 million subscribers \u2014 a substantial 9.4% decline.<\/p>\n<p>When using its preferred 90-day active subscriber account, the drop from 23.51 million to 20.93 million was an even more worrying 11%.<\/p>\n<p>The company&#8217;s advertising revenue also slumped 6.8% from R4.2 billion to R3.9 billion due to declining linear TV viewership.<\/p>\n<p>The primary problem DStv faces is that Africans and South Africans in particular are increasingly using video streaming services for entertainment.<\/p>\n<p>At current prices, it is possible to subscribe to all of the major international streaming services and MultiChoice&#8217;s own Showmax for far less than a DStv Premium or even a Compact Plus package.<\/p>\n<p>MultiChoice has acknowledged that international players like Netflix and Amazon Prime Video are a major existential threat to its businesses.<\/p>\n<p>Looking at the trend in subscriber changes over the past few years, it quickly becomes evident that Netflix&#8217;s global launch in early 2016 played a big part in accelerating DStv&#8217;s misfortunes.<\/p>\n<p>In the years leading up to Netflix&#8217;s rollout in South Africa, DStv&#8217;s top-end Premium package recorded positive growth, which was fantastic for revenues.<\/p>\n<p>Just three months after Netflix&#8217;s debut, MultiChoice reported its first big decline in Premium subscribers.<\/p>\n<p>That trend continued in the next two years and likely thereafter, despite MultiChoice&#8217;s attempts to obfuscate the actual numbers.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-543927\" src=\"https:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2024\/07\/DStv-Premium-customers-new.jpg\" alt=\"\" width=\"1200\" height=\"994\" srcset=\"https:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2024\/07\/DStv-Premium-customers-new.jpg 2000w, https:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2024\/07\/DStv-Premium-customers-new-483x400.jpg 483w, https:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2024\/07\/DStv-Premium-customers-new-644x533.jpg 644w, https:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2024\/07\/DStv-Premium-customers-new-768x636.jpg 768w, https:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2024\/07\/DStv-Premium-customers-new-1536x1272.jpg 1536w, https:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2024\/07\/DStv-Premium-customers-new-1200x994.jpg 1200w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/p>\n<h2 class=\"my-4\">Broadband improvements boosting video streaming<\/h2>\n<p>In South Africa, the growth of video streaming has been supported by a reduction in capped mobile data prices and an explosion of uncapped data packages across multiple technologies.<\/p>\n<p>According to Statistics South Africa&#8217;s latest General Household Survey, 78.6% of households had Internet access in 2023, up significantly from 59.3% in 2016.<\/p>\n<p>Eight of the biggest fibre-to-the-home (FTTH) networks in South Africa currently have around 1.9 million homes connected to their networks.<\/p>\n<p>Considering there are dozens of smaller fibre operators in the market, it is likely that the number of homes with this type of fixed broadband far exceed 2 million.<\/p>\n<p>That is double the peak number of ADSL customers South Africa had in March 2016.<\/p>\n<p>A report from the Internet Service Providers&#8217; Association of South Africa estimated that 54% of South Africa&#8217;s population had access to FTTH connectivity, working out to more than 32 million people.<\/p>\n<p>In addition to substantial FTTH rollouts and uptake, mobile networks have improved their infrastructure to support more uncapped fixed-LTE packages and launched fixed-5G services in many of the country&#8217;s most populated areas.<\/p>\n<p>These technologies offer more than sufficient speeds for using video streaming services.<\/p>\n<p>The increased broadband penetration has made cutting the cord easier for traditional TV viewers.<\/p>\n<p>In the larger African market, the growth of lower-earth orbit satellite Internet services like Starlink is poised to be a game-changer for fast and uncapped Internet connectivity.<\/p>\n<p>After an initial slow start, Starlink is now available in ten African countries and is set to roll out in most of DStv&#8217;s markets.<\/p>\n<h2 class=\"my-4\">Diversification strategy<\/h2>\n<p>MultiChoice hopes its diversification strategy \u2014 with a focus on ancillary businesses in video entertainment, interactive entertainment, and fintech \u2014 will help it turn its fortunes around.<\/p>\n<p>&#8220;Our focus now shifts to building on these solid foundations to drive growth in these new areas, and on further enhancing business efficiency across our operations,&#8221; MultiChoice said.<\/p>\n<p>However, this strategy is at risk if French media giant Canal+ pulls off its buyout of MultiChoice.<\/p>\n<p>The company&#8217;s chairman and CEO Maxime Saada does not believe that diversification is the right approach to ensure the broadcaster&#8217;s future success.<\/p>\n<p>Saada said that Canal+&#8217;s focus is on its core business of content distribution, suggesting that the company could dispose of or divest from MultiChoice&#8217;s shareholdings in businesses outside of broadcasting or streaming \u2014 like SuperSportBet, Irdeto, Namola, DStv Insurance, and DStv Internet.<\/p>\n<p>Canal+&#8217;s offer to buy MultiChoice&#8217;s outstanding shares at R125 will likely be a great relief to those shareholders who are sceptical about DStv&#8217;s future direction.<\/p>\n<p>The fact that MultiChoice&#8217;s independent board accepted an offer much lower than the share price&#8217;s all-time record of more than R144 in March 2023 suggests that it is well aware of the company&#8217;s precarious financial position.<\/p>\n<p>Investors who first bought MultiChoice shares when the company was listed on the JSE in February 2019 would have paid R95.50 per share.<\/p>\n<p>If they held on to their shares before selling them to Canal+ at R125, their return would be about 30.9% higher than their original investment.<\/p>\n<p>The compound annual growth rate works out to about 5.5% per year, higher than the average 5.1% inflation rate over the same period.<\/p>\n<p>That return also excludes three dividend payouts of R5.65 per share in September 2020, September 2021, and September 2022.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>DStv&#8217;s subscription woes have pushed its parent company MultiChoice into technical insolvency.<\/p>\n","protected":false},"author":341042,"featured_media":544861,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24],"tags":[85,35,475,2054,62312],"class_list":["post-544853","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-broadcasting","tag-dstv","tag-headline","tag-multichoice","tag-netflix","tag-video-streaming-services"],"_links":{"self":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/544853"}],"collection":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/users\/341042"}],"replies":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/comments?post=544853"}],"version-history":[{"count":1,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/544853\/revisions"}],"predecessor-version":[{"id":544943,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/544853\/revisions\/544943"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media\/544861"}],"wp:attachment":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media?parent=544853"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/categories?post=544853"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/tags?post=544853"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}