{"id":594099,"date":"2025-05-12T10:58:46","date_gmt":"2025-05-12T08:58:46","guid":{"rendered":"https:\/\/mybroadband.co.za\/news\/?p=594099"},"modified":"2025-05-12T10:58:52","modified_gmt":"2025-05-12T08:58:52","slug":"microsoft-azure-and-aws-thrive-in-south-africa-while-huawei-cloud-struggles","status":"publish","type":"post","link":"https:\/\/mybroadband.co.za\/news\/cloud-hosting\/594099-microsoft-azure-and-aws-thrive-in-south-africa-while-huawei-cloud-struggles.html","title":{"rendered":"Microsoft Azure and AWS thrive in South Africa while Huawei Cloud struggles"},"content":{"rendered":"\n

The latest Google Trends data indicate that Microsoft Azure and Amazon Web Services (AWS) thrive in South Africa, while Huawei Cloud struggles for prominence.<\/p>\n\n\n\n

Huawei Cloud unveiled its South African region in November 2018 and launched its first services in the local market in 2019.<\/p>\n\n\n\n

It was the first global cloud service provider to operate a South African data centre to provide cloud services in Africa.<\/p>\n\n\n\n

Huawei Cloud has expanded its South African presence to three zones, becoming the first company to achieve this milestone.<\/p>\n\n\n\n

Microsoft South Africa launched enterprise-grade data centres in Johannesburg and Cape Town shortly after Huawei Cloud in 2020.<\/p>\n\n\n\n

In 2021, Microsoft launched Azure Availability Zones in its South Africa North region, giving users additional options for high availability for their most demanding applications.<\/p>\n\n\n\n

On 22 April 2021, Amazon Web Services (AWS) launched its Cape Town region, providing South Africans with cloud storage and computing services featuring significantly lower latency.<\/p>\n\n\n\n

Theoretically, Huawei Cloud’s first-mover advantage should have given it an advantage over Microsoft Azure and AWS in the South African market.<\/p>\n\n\n\n

However, this did not happen. Africa Analysis’ 2024 South Africa Cloud Computing Market Growth Forecast Report showed that it was lagging Microsoft Azure and AWS.<\/p>\n\n\n\n

Analytico’s 2025 Business Technology Survey also revealed that Google Cloud, Microsoft Azure, and Amazon Web Services (AWS) were the preferred cloud providers in South Africa.<\/p>\n\n\n\n

Huawei Cloud was a distant fourth, with only around 2% of the vote. Its support has halved over the last six months, which points to reputation problems.<\/p>\n\n\n\n

Huawei Cloud’s performance declined by 32% over the last twelve months, showing the company failed to create significant brand awareness among local businesses.<\/p>\n\n\n\n

South African companies do not view Huawei Cloud as a viable alternative to the cloud giants Google Cloud, Microsoft Azure, and AWS.<\/p>\n\n\n\n

The latest Google Trends data also showed that Huawei Cloud failed to match Amazon Web Services (AWS) or Microsoft Azure in interest and awareness.<\/p>\n\n\n\n

Google Trends provides access to a largely unfiltered sample of search requests made to Google. This data can be requested for a specific country, like South Africa.<\/p>\n\n\n\n

It provides a window into what people are searching for and the trend of whether a company’s search activity is increasing or decreasing.<\/p>\n\n\n\n

Therefore, it is a strong indicator of a company’s brand awareness and whether a company’s marketing is effective.<\/p>\n\n\n\n

The Google Trends data for South Africa indicated that AWS and Azure were dominant, significantly ahead of Huawei Cloud.<\/p>\n\n\n\n

BMIT’s SA IT Services Market report revealed that the South African IT services market was worth around R104.9 billion in 2024.<\/p>\n\n\n\n

This value is expected to grow to around R182 billion by 2028, with cloud services being the primary driver of this growth.<\/p>\n\n\n\n

Microsoft Azure and Amazon Web Services are well-positioned to capture a large share of this market, and Google Cloud is growing in relevance.<\/p>\n\n\n\n

Huawei Cloud, in comparison, is struggling to reach the same relevance as the United States cloud giants.<\/p>\n\n\n\n

\"\"<\/figure>\n","protected":false},"excerpt":{"rendered":"

The latest Google Trends data indicate that Microsoft Azure and Amazon Web Services (AWS) are thriving in South Africa, while Huawei Cloud is struggling for prominence.<\/p>\n","protected":false},"author":23,"featured_media":579639,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[25],"tags":[27543,33897,54531,24957],"class_list":["post-594099","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cloud-hosting","tag-amazon-web-services-aws","tag-google-cloud","tag-huawei-cloud","tag-microsoft-azure"],"_links":{"self":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/594099"}],"collection":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/comments?post=594099"}],"version-history":[{"count":4,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/594099\/revisions"}],"predecessor-version":[{"id":594338,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/594099\/revisions\/594338"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media\/579639"}],"wp:attachment":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media?parent=594099"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/categories?post=594099"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/tags?post=594099"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}