Mr Price has released its interim results for the half-year ended 27 September 2025, revealing strong telecoms growth and an expanded footprint of standalone Mr Price Cellular stores.<\/p>\n\n\n\n
The retailer also revealed that its telecoms segment saw notable market share gains and contributed 3.8% to Mr Price’s total retail sales for the period.<\/p>\n\n\n\n
Mr Price’s telecoms segment delivered double-digit retail sales growth during the period, growing 12.4% year-on-year from R603 million as of 28 September 2024 to R678 million as of 27 September 2025.<\/p>\n\n\n\n
“Mr Price Cellular’s standalone store roll-out momentum continued, with a further 12 stores opened during the period, closing its footprint at 73, in addition to the existing 481 combo stores,” it said.<\/p>\n\n\n\n
“The segment further expanded its margins during the period, supported by both the Cellular (handsets and accessories) and Mobile offerings.”<\/p>\n\n\n\n
Mr Price’s telecoms segment recorded profit before finance costs and finance income of R84 million for the period, up 16.8% from R72 million in the same period in 2024.<\/p>\n\n\n\n
The segment continues the strong growth it achieved in the 2024\/25 financial year, during which retail sales through Mr Price Cellular and Powercell grew 13.2% to R1.3 billion.<\/p>\n\n\n\n
In its report for the financial year, Mr Price said the segment primarily sells handsets and accessories through its combo and standalone stores.<\/p>\n\n\n\n
It also launched a smartphone brand, Salt, in the 2024\/25 financial year. However, its performance isn’t mentioned in its latest interim results.<\/p>\n\n\n\n
As of early June 2025, the retailer had listed four Salt models on its website; however, only three models are currently available: the S60 Pro, A77 Plus, and A45.<\/p>\n\n\n\n
The S60 Pro is the highest-specced model, featuring a triple 64MP rear camera configuration, 13MP front camera, 256GB of storage, 10GB of RAM, and a 6.6-inch display.<\/p>\n\n\n\n
It appears to have received a price cut. Mr Price listed the device at R2,999 in June 2025, and it is currently available for R2,499.<\/p>\n\n\n\n
The A77 Plus is Salt’s mid-range smartphone, featuring 128GB of storage, 8GB of RAM, a 6.6-inch FHD+ display, dual 50MP rear cameras, an 8MP front camera, and a 5,000mAh battery for R1,899.<\/p>\n\n\n\n
The A45 is Salt’s entry-level device, featuring a 6.6-inch FHD+ display, 64GB of storage, and 4GB of RAM. It has a dual 13MP rear camera configuration and an 8MP selfie camera.<\/p>\n\n\n\n
The A45 also appears to have received a price cut, with the price dropping from R1,399 to R1,199 between June and November 2025. All three devices support 4G connectivity.<\/p>\n\n\n\n
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Mr Price’s telecoms segment recorded strong growth in its half-year financial results.<\/p>\n","protected":false},"author":341076,"featured_media":461982,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sma_x_autopost_status":"idle","_sma_x_autopost_error":"","_sma_x_post_id":"","_sma_facebook_post_id":"","_sma_instagram_post_id":"","_sma_threads_post_id":"","_sma_x_attempts":0,"footnotes":""},"categories":[19,14],"tags":[19601,68056,26218,6358],"class_list":["post-619186","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","category-cellular","tag-mr-price","tag-mr-price-cellular","tag-mr-price-mobile","tag-salt"],"_links":{"self":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/619186"}],"collection":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/users\/341076"}],"replies":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/comments?post=619186"}],"version-history":[{"count":3,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/619186\/revisions"}],"predecessor-version":[{"id":619200,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/619186\/revisions\/619200"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media\/461982"}],"wp:attachment":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media?parent=619186"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/categories?post=619186"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/tags?post=619186"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}