{"id":635811,"date":"2026-03-25T07:49:39","date_gmt":"2026-03-25T05:49:39","guid":{"rendered":"https:\/\/mybroadband.co.za\/news\/?p=635811"},"modified":"2026-03-25T07:58:28","modified_gmt":"2026-03-25T05:58:28","slug":"openai-shutting-down-sora","status":"publish","type":"post","link":"https:\/\/mybroadband.co.za\/news\/ai\/635811-openai-shutting-down-sora.html","title":{"rendered":"OpenAI shutting down Sora"},"content":{"rendered":"\n<p>OpenAI plans to discontinue its Sora AI video generator six months after the high-profile launch of\u00a0a standalone app for the service, as the company works to simplify its portfolio of artificial intelligence products.\u00a0<\/p>\n\n\n\n<p>The ChatGPT maker and Walt Disney are also winding down their partnership, which had centred on Sora, OpenAI said Tuesday. <\/p>\n\n\n\n<p><span style=\"box-sizing: border-box; margin: 0px; padding: 0px;\">Disney had previously agreed to\u00a0license iconic characters,\u00a0incl<\/span>uding Mickey Mouse and Cinderella, to OpenAI for use on Sora and to take a $1 billion stake in the startup. <\/p>\n\n\n\n<p>The deal was entirely in stock warrants rather than a cash licensing fee,\u00a0Bloomberg has reported.<\/p>\n\n\n\n<p>The ChatGPT maker debuted the Sora app in late September with the promise of making it easier for users to generate and share realistic-looking AI videos with each other in a quasi social network.<\/p>\n\n\n\n<p>The free app quickly rose to the top of Apple\u2019s App Store, but has since fallen in the rankings.\u00a0 The move to shutter Sora coincides with a push by OpenAI to streamline its product lineup. <\/p>\n\n\n\n<p>The company is developing a\u00a0desktop application\u00a0to bring together its ChatGPT chatbot, coding tool and web browser, Bloomberg News has reported.<\/p>\n\n\n\n<p>Sora, like other AI video generators, needed a lot more computing power to run.<\/p>\n\n\n\n<p>In a note to staff about the changes, OpenAI chief executive officer Sam Altman said the company is focusing its efforts on AI agents and a new artificial intelligence model called Spud, which he expects to be ready in the coming weeks.\u00a0<\/p>\n\n\n\n<p>OpenAI did not respond to a request for comment on Altman\u2019s memo. <\/p>\n\n\n\n<p>In a statement about the changes to Sora, the OpenAI spokesperson said: \u201cAs we focus and compute demand grows, the Sora research team continues to focus on world simulation research to advance robotics that will help people solve real-world, physical tasks.\u201d<\/p>\n\n\n\n<p>The Sora app was powered by a version of OpenAI\u2019s video-making software of the same name. It allowed users to generate short clips in response to text prompts, see videos created by others and remix clips.<\/p>\n\n\n\n<p>Some\u00a0raised concerns\u00a0about the product\u2019s potential to generate videos of real people and potentially spread misinformation.\u00a0<\/p>\n\n\n\n<p>In addition to doing away with the standalone app, OpenAI will also shutter the application programming interface that developers use for Sora.<\/p>\n\n\n\n<p>\u201cWe\u2019re saying goodbye to Sora,\u201d OpenAI\u2019s Sora account posted on social media Tuesday. <\/p>\n\n\n\n<p>\u201cTo everyone who created with Sora, shared it, and built community around it: thank you. What you made with Sora mattered, and we know this news is disappointing.\u201d<\/p>\n\n\n\n<p>The Wall Street Journal was first to report Sora\u2019s discontinuation.<\/p>\n\n\n\n<p>In the staff memo, Altman also said OpenAI will be reorganising some of its security and safety teams to better integrate that work into the development process and give the CEO more time to focus on raising capital and infrastructure projects.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The ChatGPT maker and Walt Disney are also winding down their partnership, which had centred on Sora.<\/p>\n","protected":false},"author":341034,"featured_media":635814,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sma_x_autopost_status":"idle","_sma_x_autopost_error":"","_sma_x_post_id":"","_sma_facebook_post_id":"","_sma_instagram_post_id":"","_sma_threads_post_id":"","_sma_x_attempts":0,"footnotes":""},"categories":[92837],"tags":[103999,35793,83065,12857,45266,83585,93271,104000,10878],"class_list":["post-635811","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ai","tag-ai-video-generators","tag-artificial-intelligence-ai","tag-chatgpt","tag-disney","tag-openai","tag-sam-altman","tag-sora","tag-spud","tag-walt-disney"],"_links":{"self":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/635811"}],"collection":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/users\/341034"}],"replies":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/comments?post=635811"}],"version-history":[{"count":2,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/635811\/revisions"}],"predecessor-version":[{"id":635819,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/635811\/revisions\/635819"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media\/635814"}],"wp:attachment":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media?parent=635811"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/categories?post=635811"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/tags?post=635811"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}