{"id":641761,"date":"2026-04-23T15:00:38","date_gmt":"2026-04-23T13:00:38","guid":{"rendered":"https:\/\/mybroadband.co.za\/news\/?p=641761"},"modified":"2026-04-23T15:06:09","modified_gmt":"2026-04-23T13:06:09","slug":"cell-c-sees-growing-demand-for-cloud-phone-systems-in-south-africa","status":"publish","type":"post","link":"https:\/\/mybroadband.co.za\/news\/telecoms\/641761-cell-c-sees-growing-demand-for-cloud-phone-systems-in-south-africa.html","title":{"rendered":"Cell C sees growing demand for cloud phone systems in South Africa"},"content":{"rendered":"\n<p>Cell C says demand for hosted PBX and IP telephony services is growing in South Africa as organisations replace legacy phone systems with cloud-based alternatives.<\/p>\n\n\n\n<p>\u201cHosted PBX and cloud telephony are increasingly adopted as part of integrated ICT solutions that combine connectivity, voice, and cloud services,\u201d a Cell C Business spokesperson told MyBroadband.<\/p>\n\n\n\n<p>They said the company has seen strong interest from multi\u2011site organisations, mobile or hybrid workforces, and operationally intensive sectors.<\/p>\n\n\n\n<p>\u201cThese include security, logistics and manufacturing, where reliability, mobility and centralised service management are critical.\u201d<\/p>\n\n\n\n<p>Earlier this year, Cell C Business announced a new strategy to support South Africa\u2019s small and medium enterprise sector.<\/p>\n\n\n\n<p>This included digital pen and formflow solutions, cloud PBX, and time and attendance services targeted at medium businesses, corporates, and large enterprises.<\/p>\n\n\n\n<p>Cell C\u2019s formflow solutions are based on XCallibre, while its time and attendance systems use Econz Workforce Management.<\/p>\n\n\n\n<p>As for cloud PBX, Cell C said it uses specialist technology partners to address different customer requirements for its hosted PBX and IP telephony services.<\/p>\n\n\n\n<p>\u201cThe services are underpinned by Cell C\u2019s mobile network capabilities and managed fixed connectivity infrastructure, delivered through a capital light access model,\u201d it stated.<\/p>\n\n\n\n<p>\u201cCell C remains fully accountable for contracting, service delivery, performance, and ongoing support.\u201d<\/p>\n\n\n\n<p>It said demand for hosted PBX and IP telephony services in South Africa continues to grow, particularly among SMEs and public\u2011sector customers replacing legacy on\u2011premise systems with cloud\u2011based alternatives.<\/p>\n\n\n\n<p>\u201cThis growth is closely linked to improved broadband availability and increased adoption of mobile and hybrid work models.\u201d<\/p>\n\n\n\n<p>Cell C\u2019s renewed SME focus follows research it conducted with Kantar into South Africa\u2019s small and medium enterprise market.<\/p>\n\n\n\n<p>The study found that connectivity has become central to daily business operations, including sales, bookings, payments, delivery management, and staff coordination.<\/p>\n\n\n\n<p>Cell C said many SMEs no longer view downtime as a technical inconvenience, but as a direct threat to their ability to operate.<\/p>\n\n\n\n<p>Other studies show that infrastructure gaps, unreliable internet access, and rising operating costs continue to weaken SME competitiveness in South Africa.<\/p>\n\n\n\n<p>Cell C said these pressures also affect mid-market corporates, sector operators, and small enterprise clusters that rely on dependable connectivity.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Products for different business sizes<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"675\" src=\"https:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2026\/04\/Chris-Lazarus-1200x675.jpg\" alt=\"\" class=\"wp-image-641763\" srcset=\"https:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2026\/04\/Chris-Lazarus-1200x675.jpg 1200w, https:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2026\/04\/Chris-Lazarus-600x338.jpg 600w, https:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2026\/04\/Chris-Lazarus-768x432.jpg 768w, https:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2026\/04\/Chris-Lazarus-1536x864.jpg 1536w, https:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2026\/04\/Chris-Lazarus.jpg 1600w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><figcaption class=\"wp-element-caption\">Chris Lazarus, Cell C chief officer for sales, regions, and customer care<\/figcaption><\/figure>\n\n\n\n<p>Cell C has structured its SME offering around different business sizes and operational requirements.<\/p>\n\n\n\n<p>For small office and home office users with one to nine people, the operator is offering integrated mobile voice and data products, alongside fibre-to-the-business services.<\/p>\n\n\n\n<p>For small businesses with 10 to 50 people, Cell C is offering business-grade mobile voice and data connectivity, time and attendance tools, and fibre services.<\/p>\n\n\n\n<p>Medium businesses with 51 to 500 people can access mobile voice and data connectivity, digital pen and formflow tools, fibre, cloud PBX, and time and attendance services.<\/p>\n\n\n\n<p>Corporate and large enterprise customers can access the same product categories, with scalable multi-site connectivity and dedicated account management.<\/p>\n\n\n\n<p>Cell C said the common foundation across these tiers is reliable connectivity, simple management, cloud-ready services, and human support when required.<\/p>\n\n\n\n<p>\u201cSMEs cannot afford downtime, not even for a moment,\u201d said Chris Lazarus, Cell C chief officer for sales, regions, and customer care.<\/p>\n\n\n\n<p>\u201cThey told us they want reliability, simplicity and affordability. They want solutions that work every time, are simple to manage, and come with real human support.\u201d<\/p>\n\n\n\n<p>Lazarus said Cell C redesigned its SME offering around these priorities to better reflect the realities faced by South African businesses.<\/p>\n\n\n\n<p>Cell C said its network model now provides access to more than 28,000 towers, supporting best-available-signal performance across South Africa.<\/p>\n\n\n\n<p>\u201cConnectivity is becoming the new driver of economic participation,\u201d Lazarus said.<\/p>\n\n\n\n<p>\u201cBy showing up as a partner that will walk the journey with the business, we\u2019re helping SMEs stay online, stay productive, adopt cloud tools with confidence, and stay competitive.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cell C says demand for hosted PBX and IP telephony services is growing in South Africa as organisations replace legacy phone systems with cloud-based alternatives.<\/p>\n","protected":false},"author":15,"featured_media":639883,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[355,103489,14041],"class_list":["post-641761","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-telecoms","tag-cell-c","tag-cell-c-business","tag-chris-lazarus"],"_links":{"self":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/641761"}],"collection":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/comments?post=641761"}],"version-history":[{"count":1,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/641761\/revisions"}],"predecessor-version":[{"id":641764,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/641761\/revisions\/641764"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media\/639883"}],"wp:attachment":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media?parent=641761"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/categories?post=641761"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/tags?post=641761"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}