{"id":648864,"date":"2026-05-22T12:11:15","date_gmt":"2026-05-22T10:11:15","guid":{"rendered":"https:\/\/mybroadband.co.za\/news\/?p=648864"},"modified":"2026-05-22T12:16:51","modified_gmt":"2026-05-22T10:16:51","slug":"south-african-app-helps-people-identify-problem-cars-before-they-buy-them","status":"publish","type":"post","link":"https:\/\/mybroadband.co.za\/news\/software\/648864-south-african-app-helps-people-identify-problem-cars-before-they-buy-them.html","title":{"rendered":"South African app helps people identify problem cars before they buy them"},"content":{"rendered":"\n<p>Capetonian Eugene Zoghby launched an app to address a common problem in the South African automotive retail market: the many used vehicles sold with hidden historical damage and other issues.<\/p>\n\n\n\n<p>Zoghby&#8217;s background is primarily in operations and transport management, where he spent many years working in the logistics and transport industry.<\/p>\n\n\n\n<p>&#8220;I&#8217;ve also bought and sold vehicles over the years, which gave me firsthand experience of how difficult and fragmented the automotive buying and selling process can be in South Africa,&#8221; he said.<\/p>\n\n\n\n<p>Among the issues he observed was how inaccessible many dealership-grade tools and vehicle data services were to ordinary consumers and smaller dealers.<\/p>\n\n\n\n<p>Car buyers are effectively forced to go through a dealership to have at least a measure of assurance that the vehicle they are buying won&#8217;t become a financial nightmare.<\/p>\n\n\n\n<p>Zoghby&#8217;s platform \u2014 AutoFinders \u2014 combines a vehicle marketplace with practical automotive tools that help people make safer and more informed decisions when buying or selling vehicles.<\/p>\n\n\n\n<p>&#8220;AutoFinders was created with a simple but important goal: to give South Africans access to the same level of vehicle data and insights that dealerships, insurers, and financial institutions rely on,&#8221; he said.<\/p>\n\n\n\n<p>The platform provides both consumers and businesses with access to:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>TransUnion and TruTrade vehicle trade and retail valuations, including M&amp;M codes and full vehicle specifications<\/li>\n\n\n\n<li>Accident history reports based on insurance claim data linked to VIN<\/li>\n\n\n\n<li>Vehicle history checks<\/li>\n\n\n\n<li>VIN and registration lookups<\/li>\n<\/ul>\n\n\n\n<p>Zoghby said these tools were available to both private individuals and businesses. &#8220;AutoFinders is a unique bridge between the business-to-consumer and business-to-business markets,&#8221; Zoghby said.<\/p>\n\n\n\n<p>AutoFinders helps private sellers and buyers with accurate pricing and vehicle insights, avoiding being underpaid, overpaying, or unknowingly purchasing risky vehicles.<\/p>\n\n\n\n<p>For businesses like dealerships, insurers, and software platforms, AutoFinders provides scalable, API-accessible data solutions with reliable vehicle information at competitive pricing.<\/p>\n\n\n\n<p>Zoghby said private sellers were equipped with proper valuation tools and data confidence, while dealers got more informed listings, and buyers could make decisions based on transparent, verified information.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Not a &#8220;traditional&#8221; software developer<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"675\" src=\"https:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2026\/05\/EUGENE-ZOGHBY.jpg\" alt=\"\" class=\"wp-image-649021\" srcset=\"https:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2026\/05\/EUGENE-ZOGHBY.jpg 1200w, https:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2026\/05\/EUGENE-ZOGHBY-600x338.jpg 600w, https:\/\/mybroadband.co.za\/news\/wp-content\/uploads\/2026\/05\/EUGENE-ZOGHBY-768x432.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><figcaption class=\"wp-element-caption\">Eugene Zoghby, AutoFinders founder<\/figcaption><\/figure>\n\n\n\n<p>Zoghby said his broader vision and his personal dream were to build a true one-stop platform for motoring services, eliminating the need to shop around across multiple websites and providers.<\/p>\n\n\n\n<p>&#8220;I also want AutoFinders to remain affordable and accessible for everyone, from private sellers and everyday buyers to dealerships and automotive businesses,&#8221; he said.<\/p>\n\n\n\n<p>&#8220;A major focus for us is giving ordinary users access to tools and information that were traditionally expensive or only available to larger industry players.&#8221;<\/p>\n\n\n\n<p>Zoghby said development on AutoFinders took several years, with major focus and full-time development intensifying over the last 18 to 24 months.<\/p>\n\n\n\n<p>Zoghby said he was not a &#8220;traditional&#8221; software developer by trade, but spent the last few years deeply involved in planning, designing, and building the platform using modern AI-assisted development tools.<\/p>\n\n\n\n<p>He also collaborated with technical partners and suppliers. &#8220;It has been a massive learning curve and passion project that evolved into a full business,&#8221; he said. <\/p>\n\n\n\n<p>Zoghby said the marketplace has seen encouraging traction. &#8220;We are currently approaching 1,000 registered users and around 60 marketplace listings shortly after launch,&#8221; he said.<\/p>\n\n\n\n<p>Among the major features currently in development is a vehicle finance pre-approval system in partnership with a large finance house. <\/p>\n\n\n\n<p>&#8220;The idea behind this is to help consumers understand upfront what type of vehicle they realistically qualify for before spending time visiting multiple dealerships,&#8221; Zoghby said.<\/p>\n\n\n\n<p>&#8220;Many buyers only discover later in the process that a vehicle may be too old or fall outside financing criteria.&#8221;<\/p>\n\n\n\n<p>The pre-approval process aimed to give buyers more confidence and transparency by allowing them to enter a dealership already knowing their estimated approval position and purchasing range. <\/p>\n\n\n\n<p>&#8220;If the customer is happy with the vehicle, the dealership can then proceed with the finance house through the normal process,&#8221; Zoghby said. <\/p>\n\n\n\n<p>AutoFinders is available on the Apple App Store, Google Play Store, and via browser at AutoFinders.co.za.<\/p>\n\n\n\n<p>Additional features and partnerships currently in the works include VIN-based mileage tracking, AI-assisted fraud detection, and dealer-focused tools to improve transparency and trust in the market.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Capetonian Eugene Zoghby recently launched a new app aimed at fixing a common problem in the South African automotive retail market: the many used vehicles sold with hidden historical damages or issues.<\/p>\n","protected":false},"author":341042,"featured_media":649011,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[105379,105393,105394,14419,71990],"class_list":["post-648864","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-software","tag-autofinders","tag-car-buyers","tag-eugene-zoghby","tag-south-african-apps","tag-used-cars"],"_links":{"self":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/648864"}],"collection":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/users\/341042"}],"replies":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/comments?post=648864"}],"version-history":[{"count":14,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/648864\/revisions"}],"predecessor-version":[{"id":649155,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/648864\/revisions\/649155"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media\/649011"}],"wp:attachment":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media?parent=648864"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/categories?post=648864"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/tags?post=648864"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}