{"id":91755,"date":"2013-12-01T19:16:59","date_gmt":"2013-12-01T17:16:59","guid":{"rendered":"http:\/\/mybroadband.co.za\/news\/?p=91755"},"modified":"2013-12-01T19:18:43","modified_gmt":"2013-12-01T17:18:43","slug":"8ta-more-advert-before-asa-again","status":"publish","type":"post","link":"https:\/\/mybroadband.co.za\/news\/cellular\/91755-8ta-more-advert-before-asa-again.html","title":{"rendered":"8ta More advert before ASA again"},"content":{"rendered":"<p>An advertisement aired on SABC2 which claimed that 8ta More offers call rates of 95c\/minute, billed per second, was recently accused of being misleading in a complaint to the Advertising Standards Authority of South Africa (<a title=\"ASA\" href=\"http:\/\/mybroadband.co.za\/vb\/showthread.php\/306365-ASA-Advertising-Standards-Authority\">ASA<\/a>).<\/p>\n<p>This consumer complaint comes after <a href=\"http:\/\/mybroadband.co.za\/news\/cellular\/76804-cell-c-vs-8ta-cheapest-call-battle.html\">Cell C lodged a successful competitor complaint<\/a> with the ASA earlier in 2013.<\/p>\n<p>In its report on the complaint, the ASA Directorate summarised the complaint as follows:<\/p>\n<ul>\n<li>The actual tariff is R1.95\/minute, but a person who purchases air-time for R5 or more will be awarded double his purchased amount in air-time; and<\/li>\n<li>the bonus airtime must be used in 7 days.<\/li>\n<\/ul>\n<p>Responding to the complaint, <a title=\"Telkom\" href=\"http:\/\/mybroadband.co.za\/vb\/showthread.php\/227037-Telkom\">Telkom<\/a> said that the ad in question was not being flighted, but would amend it accordingly should it be used in future.<\/p>\n<p>The ASA accepted the undertaking from Telkom on condition that the commercial in question is not used again in its current format.<\/p>\n<h3 id=\"more-advertising-standards-authority-of-south-africa-articles\">More Advertising Standards Authority of South Africa articles<\/h3>\n<p><a href=\"http:\/\/mybroadband.co.za\/news\/smartphones\/87413-smartphone-storage-specs-gotchas-in-sa.html\"><strong>Smartphone storage specs gotchas in SA<\/strong><\/a><\/p>\n<p><a href=\"http:\/\/mybroadband.co.za\/news\/cellular\/86715-cell-c-15c-per-mb-advertising-misleading-asa.html\"><strong>Cell C 15c per MB advertising misleading: ASA<\/strong><\/a><\/p>\n<p><a href=\"http:\/\/mybroadband.co.za\/news\/wireless\/88729-telkom-mobile-wi-fi-is-free-really.html\"><strong>Telkom Mobile Wi-Fi is free, really<\/strong><\/a><\/p>\n<p><a href=\"http:\/\/mybroadband.co.za\/news\/gadgets\/88737-crazy-ipad-with-wi-fi-cellular-ruling-in-sa.html\"><strong>Crazy \u201ciPad with Wi-Fi + Cellular\u201d ruling in SA<\/strong><\/a><\/p>\n<p><a href=\"http:\/\/mybroadband.co.za\/news\/broadband\/91507-telkom-mobile-lte-and-online-piracy.html\"><strong>Telkom Mobile LTE and online piracy<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A television advertisement for Telkom Mobile\u2019s 8ta More price plan has resulted in a complaint at the ASA<\/p>\n","protected":false},"author":23,"featured_media":76810,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_sma_x_autopost_status":"idle","_sma_x_autopost_error":"","_sma_x_post_id":"","_sma_facebook_post_id":"","_sma_instagram_post_id":"","_sma_threads_post_id":"","_sma_x_attempts":0,"footnotes":""},"categories":[14],"tags":[473,18346,19047,35,109,689],"class_list":["post-91755","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cellular","tag-8ta","tag-8ta-more","tag-advertising-standards-authority-of-south-africa-asa","tag-headline","tag-telkom","tag-telkom-mobile"],"_links":{"self":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/91755"}],"collection":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/comments?post=91755"}],"version-history":[{"count":1,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/91755\/revisions"}],"predecessor-version":[{"id":91961,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/posts\/91755\/revisions\/91961"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media\/76810"}],"wp:attachment":[{"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/media?parent=91755"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/categories?post=91755"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mybroadband.co.za\/news\/wp-json\/wp\/v2\/tags?post=91755"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}