The mini lockdowns should happen just after the Holidays from 3rd Jan 2021. However, Coronavirus preventative protocols should be strictly adhered to and those who ignore them should be heavily punished.
You are missing the point with your calculations and are NOT comparing apples with apples.
The target market referred to here needs some sort of internet data connection in any case, to conduct everyday internet communication, such as: banking, Google search, Whatsapp, Skype, etc.
Only Netflix...