Well, It's a little bit of everything you said and it's a front for something bigger, for the future, for the long term. This project has constant development unlike many other coins. The plan is to tie the currency to other use cases as crypto adoption increases.
A great article by Luigi on why Denarius should be considered: https://medium.com/@Luigi1010101/a-decentralized-powerhouse-waiting-to-take-over-7ffe695b1e2
"As a security industry, we have to move away from being in a constant state of reaction. I want to minimize damage to my organization—I want prevention"
Bonus: "Without using threat intelligence, you expend more time and resources, and you will miss issues that will leave your organization...