Vodacom dancing to a new tune

[mcleodd]

Cellphone group Vodacom is launching head first into the music business. On December 1, it will launch a digital download service, Vodacom MusicStation, in partnership with the UK’s Omnifone, offering its subscribers more than 1m songs from the world’s big four record labels.

http://www.fmtech.co.za/telecoms/vodacom-dancing-to-a-new-tune/

 

[thed33p]

DRM infected, lame (note the encoder)

 

[rwenzori]

The usual crap, with a pricing twist and limited to your phone. DRM who needs it? “Near-CD quality” could mean anything knowing how marketers bullsh1t.

The sooner purveyors of digital music realise that their competition is virtually zero-cost and high bit-rate, the better.

 

[xrapidx]

DRM is only a speedbump....

 

[rwenzori]

DRM is only a speedbump....

I'll stick to the autobahn.

 

[xrapidx]

I like the idea... if they have a large library of music... and its of decent quality. If I want to play it on my MP3 player, which might not support DRM, it'll be a case of my MP3 player 'acquiring' a version of the song unDRM'd.

What would really work is if they didn't deduct the bandwidth used to download music from your data bundle with them... that way they'll even win over subscribers.

 

[bwana]

DRM is only a speedbump....

Then why bother.

 

[xrapidx]

Then why bother.

DRM can be removed, I'm not sure of the loss of quality though, but I don't see it as fair that if I subscribe to a service that gives me music, that the supplier then also gets to decide what I play it on... so if necessary, I say remove the DRM yourself.