Broadcasting12.12.2011

DStv vs TopTV subscriber growth

DStv versus TopTV

Naspers released its interim results at the end of November 2011 and it showed that its satellite pay TV subsidiary MultiChoice saw 17% year-over-year DStv subscriber growth.

According to Naspers’ report, DStv’s subscriber base grew by 15% in South Africa which translates to an addition of 484,000 DStv SA subscribers between 1 October 2010 and 30 September 2011.

Naspers also reported that DStv’s push video on-demand product, BoxOffice, had a good start with 26% of PVRs registered for the service in 3 months.

TopTV CEO Vino Govender recently revealed that the satellite pay TV contender recorded 300,000 subscribers at the start of November 2011.

This is quite a significant jump from the end of December 2010, when TopTV said it had reached 200,000 subscribers, of which 50,000 had signed up in December alone.

Related article

TopTV plans sports channel and ‘free’ HD channels

Update: A previous version of this article incorrectly stated that DStv grew by 209,248 subscribers between September 2010 and 2011, however DStv’s South African subscriber base grew by 484,000 year-over-year. MultiChoice also expressed concern over the comparison of of growth percentages and wished to clarify that their growth came from a high base.

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