YouTube has launched a new comment filtering system to help creators on its site locate and respond to comments they deem to be more important.
YouTube previously added several tools to manage interactions in the comments section, such as comment pinning, creator hearts, and the ability to withhold inappropriate replies for YouTube review.
The new feature aims to ease the process of scanning through hundreds or even thousands of replies from channel viewers, so creators can better engage with their audience.
By using new search filters, creators can now pinpoint comments that include questions, as well as find replies by prominent users and channels with high subscriber counts.
According to YouTube, the addition of these filters is the most requested feature the company receives from creators.
The added search filters include:
- Response status: Has the creator already responded to the comment?
- Contains question: Does the comment contain a question?
- Subscriber count: Does the commenter have at least 1,000, 10,000, 100,000, one million or 10 million subscribers?
- Subscriber status: Is the commenter publicly subscribed to the creator?
- Member status: Is the commenter a member?
- Creators can access the feature on the desktop version of YouTube Studio.
YouTube has also improved its keyword search functionality. Where searches previously only revealed comments that match the exact typed phrase, results will now also show expanded associated items.