Brian Gouldie was recruited from MTN SA's ranks to fill the space left when the previous MD, Maande Manyatshe, resigned. He served as the executive of the consumer business unit. He has been the acting MD since October 2006. He recently stated that one of the challenges whilst serving as acting MD was to ensure that MTN SA was seen as a separate from their other African divisions. He has also said that MTN are committed to growing their broadband market share and see themselves as leaders in this field adding that a customer centric approach is viewed as vital to success in this sector.
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