Meta testing views-based payouts for Reels content creators
Meta Platforms Inc. is giving Facebook and Instagram creators a way to make money based on how many people view their videos, in a bid to boost the appeal of its content and lure users from rival TikTok.
The company said Tuesday in a...
Instagram and Facebook halts bonus payments for Reels creators
Meta Platforms is hitting the brakes on its initiative through which Reels creators on Instagram and Facebook could earn up to $35,000 (R649,000) a month, Insider reports.
Known as the Reels Play bonus programme, the initiative was...