Apple to launch 4K TV streaming box next month

Not really a surprise.

It's not like they really had a choice to launch a 4K version when the rest of the class already have theirs available.
 
Only what .... a year later than the competition ?
 
Dolby said:
Only what .... a year later than the competition ?
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Do it properly or don't do it at all.

Remember unlike the other Apple also provides a service attached to these things so it would be pointless having a 4K device if they aren't also delivering 4K content for it.

Not to mention just about everyone else took a gamble making devices for a standard that wasn't confirmed yet. Now the standard is ready the devices are ready.
 
SauRoNZA said:
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They could have delayed and created the correct box from the start - as you say, do it properly or don't do it all.

They shipped ATV4 October 2015 with the standard being decided on literally months later. But to me, it was launching a dead end box from the start anyway - almost seemed a stopgap solution.
 
Russell S said:
Will this support h.265 I wonder?
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Yes.

x265 is already supported in the OS since June but needs an A9 processor to work. If you have an iPhone 6S or later, you can try playing HEVC test files - should work.

Edit: Apple TV 4th Gen has an A8 processor.
 
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Dolby said:
They could have delayed and created the correct box from the start - as you say, do it properly or don't do it all.

They shipped ATV4 October 2015 with the standard being decided on literally months later. But to me, it was launching a dead end box from the start anyway - almost seemed a stopgap solution.
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Definitely not.

I’ve had an ATV 4 for two years now with little to no intention to go 4K within the next year.

I would have been stuck with the old ATV3 crap or nothing at all until end of this year then AND also see no benefit when it launches.

Apple knows it’s a niche market and they’ll sell much less units.

They’ve played it out perfectly. The market is only now getting mature as the standard only now exists.

How many “fake” UHD TV’s are out there that don’t have HDR and 10-bit etc because people jumped the gun. I would reckon probably more than real ones at this point.
 
Ok, well I disagree with the way in which they did this ;)

Of interest - why are you actively waiting for a year before moving over?
 
Dolby said:
Ok, well I disagree with the way in which they did this ;)

Of interest - why are you actively waiting for a year before moving over?
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No I didn't mean I'm actively waiting specifically, although I do think there will be a lot more to market in a years time as well.

Reality is I only need a new TV in a year's time when this one goes away...and I'll probably not do a TV at all and go straight for a projector setup in the other room.

So in light of that CES 2018 will bring a lot of new tech and pricing to the table.

4K quite honestly hasn't quite sold me as a "must have now" and I generally like to do things properly and not half-arsed.

It's very much still in it's infancy and in this case early adoption screwed over most people...but then those people also didn't do any real research so it's their own fault somewhat.
 
SauRoNZA said:
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Ah alright - makes sense.

My previous set was damaged a few months ago and Samsung gave me a KU7000 replacement - I didn't have too much choice really. Although not to standard, on my 8 bit panel I get UHD (3840 pixels × 2160) and wide colour gamut (1 billion+ colours). The set displays 'HDR', however not standard minumium of 1,000 nit - but still a bright 400 nit. I honestly feel that I'm not missing a massive amount when watching UHD HDR.

The #1 complain was UHD content - but Netflix (my primary source) has plenty UHD HDR and I feel that if I stayed until things were 'perfect', I'd have been missing out.
 
Dolby said:
Ah alright - makes sense.

My previous set was damaged a few months ago and Samsung gave me a KU7000 replacement - I didn't have too much choice really. Although not to standard, on my 8 bit panel I get UHD (3840 pixels × 2160) and wide colour gamut (1 billion+ colours). The set displays 'HDR', however not standard minumium of 1,000 nit - but still a bright 400 nit. I honestly feel that I'm not missing a massive amount when watching UHD HDR.
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Yeah partly why I'm not super stressed about the Projectors not having the super brightness of TV's, but also patiently waiting for the laser options to become more prevalent and well priced to somewhat address that.

The #1 complain was UHD content - but Netflix (my primary source) has plenty UHD HDR and I feel that if I stayed until things were 'perfect', I'd have been missing out.
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Yeah also Netflix would be my primary source outside of the Xbox One X itself which is only becoming a reality in a few months so partly why I haven't felt the urgent rush.

Netflix being the primary source I'll be somewhat bandwidth limited in this regard, although could still get HDR and close to 4K on my 20MB line.
 
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