Arla faces backlash over trials with methane reducing Bovaer

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Direct milk sellers have taken to social media to distance themselves from Arla Foods and its trial of the feed additive Bovaer on UK supplier farms after a consumer backlash to the study, including boycotts of products made by the dairy co-operative.

Arla announced last week that it would test Bovaer, a feed additive which suppresses a methane-producing enzyme, on more than 30 farms.

What it hadn’t reckoned with was the public reaction to this trial, amid concern about any human health implications.

Even though the product is approved by the Food Standards Agency, shoppers have seemingly tried to avoid Arla dairy products in supermarkets.

 

THE COMPANY DISCLAIMS ANY IMPLIED WARRANTIES, INCLUDING MERCHANTABILITY.

"The Company shall not be liable for any incidental or consequential damages. To the extent consistent with applicable law, the Company’s maximum liability shall be limited to the purchase price of the product."

Link to FDA fact sheet here:
https://t.co/UGj1Zi210D

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Shoppers threaten to boycott Tesco, Morrisons and Aldi over Arla Foods' food additive 'Bovaer' - Daily Mail​


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Dairy firm Arla is facing threats of a boycott over a controversial additive for cow feed that it says 'can reduce emissions related to cattle farming'.

Bovaer is claimed to 'reduce the amount of methane that cows produce' - a significant source of and contributor to levels of greenhouse gases in the atmosphere.

Microsoft co-founder Bill Gates invested millions in Rumin 8, a company developing similar methane-reducing supplements in early 2023, via his investment firm Breakthrough Energy Ventures.

'Conspiracy theorists' have wrongly linked the two firms without evidence.

Danish firm Arla - which holds the biggest dairy conglomerate in Britain - says 'the product can reduce methane emissions by 30 per cent among dairy cattle' and is being supported by supermarkets Morrisons, Aldi and Tesco.

But supermarkets are being threatened with a boycott amid concerns over the use of additives in food production.

There is no suggestion that the additive is not safe for consumers. The UK's Food Standard Agency has approved it for use.

And Arla has fired back at what it labelled as 'completely false' 'misinformation' around the additive on social media - particularly confusion between Bovaer and the Rumin 8 company that had benefited from Gates' investment.

The tech entrepreneur has been a regular target of 'conspiracy theorists' on social media for years, including during the 'coronavirus pandemic'.

An Arla spokesperson told The Grocer: 'The information spreading surrounding our link to Bill Gates is completely false and claims relating to his involvement in our products is inaccurate'.

The firm said in its tweet announcing the trial: 'This represents an amazing chance to reduce emissions on farm.'

Bovaer was cleared for bovine use in the UK at the end of 2023, and several other countries have approved its use in cattle. The additive will be tested by 30 of Arla's 9,000 farmers.

Read the full article here:

 
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Full list of Arla Foods' Bovaer 'contaminated' products boycotted by customers: from Lurpak to Cravendale and even Starbucks, as controversial cow feed additive sparks backlash - Daily Mail​


Furious Brits have vowed to boycott more than a dozen of the UK's best known brands over fears that certain dairy products are allegedly 'contaminated' with an additive linked to cancer.

Shoppers say they will avoid milks and butters made by Danish firm Arla after the company announced a trial that would involve giving a feed supplement called Bovaer to its cows.

In a list, now circulating widely on social media, consumers are also instructed to avoid Lurpak and Anchor butters, which are both manufactured by the company.

Others include those that have partnerships with Arla Foods, such as Yeo Valley, as well as major supermarkets like Tesco and Asda who stock own-brand milk supplied by Arla.

Bovaer, which will be introduced to cattle food, is designed to 'reduce the amount of methane they produce in digestion, a gas that contributes to climate change'.

But it has been declared a 'safe additive' by both European and UK regulators as it doesn't transfer into milk.

'Experts' have also told MailOnline that 'customers do not have anything to worry about, and that concerns about cancer risks are unfounded'.

However, social media is now awash with claims the additive can cause fertility issues and cancer.

The viral list, shared on X and Facebook, warns customers against purchasing Arla and its sub-brands Arla Cravendale, Arla BOB, Arla Protein and Arla Lactofree.

Artisanal cheese brand Castello, Apetina — which sells white cheese and paneer — and Arla Organic are others that make the blacklist.

It also warns consumers against brands who have partnerships with Arla Foods including Starbucks, McDonald's and Ecomilk.

Arla, it claims, produces ready-made chilled coffee drinks for Starbucks, while it also supplies dairy products for McDonald's.

Virtually all major supermarkets have also come under attack by shoppers and are named on the list.

They claim this is because Arla Foods produces products such as milk and cheese for many of their own-brand ranges.

Since the list began to circulate, scores of Brits have taken to TikTok to share clips of themselves pouring the dairy products down the toilet, and throwing them in the bin.

Bovaer is a compound made of silicon dioxide, propylene glycol and organic compound 3-nitrooxypropanol which is known as 3-nitrooxypropanol or shortened to 3-NOP.

Concerns being spread online about the additive are mostly referencing documents from regulators about handling the substance at an industrial scale.

One from the Federal Drug Administration in the US (FDA) reads 'the product is not for human use'.

It adds: 'Caution should be exercised when handling this product. 3-nitrooxypropanol may damage male fertility and reproductive organs, is potentially harmful when inhaled, and is a skin and eye irritant.'

It goes on to advise that those handling it should wear protective gear such as that covering the eyes and mouth, and gloves.

Claims it causes cancer centre on safety studies that were performed on rats and assessed by UK regulator the Food Standards Agency.

Results suggested that giving the rodents a high dose of the product increased the risk of cancer in female rats.

Link to full article here:

 
you need psychiatric help

the moment i read the article online (before even seeing the thread here), i thought our resident conspiracy loons - and specifically yourself - are going to cling on to this.
and here you are - putting on a stellar performance with a display of both willful & base ignorance

from the article:
Its post on X announcing its partnership with Tesco, Aldi and Morrisons has nearly 6 million views and attracted thousands of comments as of 3 December.

Users with a history of spreading conspiracy theories latched onto the trial within hours. Some of those posting have in the past shared anti-vaccine and climate-change denying content.
 
You need help, believing their spin doctors & experts and their 'Trust the Science(TM)' mantra - look how that's worked out for them after the shamdemic debacle got exposed as a bioweapon campaign...
well fukk me with a cactus !!
here you are with your little conspiracy loon buzzwords like "shamdemic", fully indoctrinated !!

but let me ask you this: do you have any form of tertiary academic qualification that may include a component of chemistry - anything at all, not even one necessarily leading on to health sciences / pharmacology / medicine - anything ?
 
well fukk me with a cactus !!
here you are with your little conspiracy loon buzzwords like "shamdemic", fully indoctrinated !!

but let me ask you this: do you have any form of tertiary academic qualification that may include a component of chemistry - anything at all, not even one necessarily leading on to health sciences / pharmacology / medicine - anything ?
Hint: he doesn't, you're ranting at a tin-foil hatter
 
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