A small business like his will not really be competing for tenders and there wont be many tenders for sports equipment anyway. It would help him at the bank but if he gets a loan he is not going to get a partner, and if he gets a partner he wont get a loan because the partner(s) will contribute capital, so its pretty irrelevant in my opinion. I just think its a waste of effort to try and specifically find a black guy to partner with, but if the partner(s) he has in mind just happens to be black it wont hurt but if they aren't it wont make a significant difference. Just my thoughtsDo not mean to argue with you, but if he e.g. wanted to supply any business with equipment, the legislation surrounding procurement would oblige him to be BEE compliant IF he wants to win a tender/contract.
Also, banks would much rather give funding to businesses who are BEE compliant. This is reality.