CCQ (Current Communications Quality) indicates how the link is performing compared to a theoretical perfect link. So 70% means that on average 30% of frames had to be re-transmitted (speaking in broad layman's terms). Lowering the data rate to 24mbps or lower (or MCS4 or lower) will deliver the maximum output power of the radio, which may well boost the CCQ.
To deliver best wireless performance however it is important to first do link budget calculations to determine the theoretical signal strength of the link. If your link is 3dB or more worse than that you need to examine why (poor alignment, high noise being the most common causes). Once that is solved you can reduce power settings to deliver a signal strength of 10-15dB better than the quoted sensitivity of the device manufacturer at your target data rate (rule of thumb is around -60 to -65)
For experienced installers most find the best results with the biggest possible antenna with the smallest possible power output. For instance we have links over 6-7km delivering 100mbps+ running power outputs of 5dBM (arond 3.5mW!)