Dear Deb, from Amazon PR

Derrick

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I’d like to start by stating how amazed I was to hear about the incredible journey my last blog undertook. From its humble beginnings at my chip wood office desk, it traversed thousands of kilometres of cabling to find its way to a desktop in Amazon’s PR Agency.

It nimbly nipped its way through peak hour traffic, under streets and through cables. It navigated the indomitable Karoo and cut its way through mountains, lakes and rivers. That’s before it even arrived at Sat3, where it had to sit around for virtual split seconds (a life time for 12kb data file on the move). It then crammed its little self into that dark, stuffy cable tunnel with all those other weird data bits, before being sent hurtling thousands of kilometres along the ocean floor. Through data stations, across borders, multiple oceans and time zones, my little blog travelled all the way to Amazons PR agency!

It’s incredible, I will from now on refer to my blog as “the little blog that could”.
Anyways, thank you for the interest in my Kindle article Deb. Even if you only did it because it’s your job, I appreciate your input. I was going to be lazy and simply apologise for getting my facts wrong. Then in a moment of uncharacteristic vigour, I decide to actually look into your claim.

To test your claim that the Kindle actually offers far cheaper books, I picked five at random and checked out Amazon’s pricing. These were all best sellers at some stage, and are far from being obscure or unknown.

Here are my findings:

Shantaram – Gregory David Roberts
Paperback $13.95. Kindle – NOT AVAILABLE, ouch.
Rant – Chuck Palahniuk
Paperback $11.16. Kindle $9.99
A New Earth- Eckhart Tolle
Paperback $8.40. Kindle $8.40
The Hobbit – J.R.R Tolkien
Paperback $8.00. Kindle – NOT AVAILABLE!!! Cummon it’s the fricken HOBBIT!
The Hitchhikers Guide to the Galaxy
Paperback $8.00. Kindle $2.95

So Deb, you see, Kindle books are in fact, generally speaking, around the same price as their paperback counterparts. Comparing them to hard covers is just not fair, and is obvious evidence of a cheap PR tactic.
You state that 190 000 books is more than a “few”. I would maintain that 190 000 e-books in comparison with the millions of print books that there are in circulation globally, does in fact constitute a few.
And yes, there are some great deals to be had on the Kindle. You mentioned Steven King’s uncut version of “The Stand” going for $3. That’s cool, but there are also over 100 copies of the book going for less than that second hand on Amazon.com.
And besides, you can’t get too serious about plugging a saving of $7 when the device itself costs $360. It’s like investing in a $500 fishing rod and then going fishing for guppies. Silly really.
And I was not suggesting that the i-Pod touch is a better reader. I was comparing them in terms of aesthetics, I still feel that Amazon would have done better to design a sleeker looking product.
And how can you disagree with the statement that the Touch is a similar handheld digital device? They are both digital handheld devices for a start, and both have the same purpose; that is, providing portable entertainment through the dispensation of media content.
Look forward to hearing from you Deb.
 
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