DStv prices over the decade

Jan

Who's the Boss?
Staff member
Joined
May 24, 2010
Messages
14,789
Reaction score
13,438
Location
The Rabbit Hole
R267 DStv price pain

The prices of DStv's three top-end packages in South Africa have increased by between 40% and 60% over the last decade. DStv Premium subscribers are paying R267 more per month than in 2014.

MultiChoice’s annual DStv price increases are contentious, with many consumers arguing that they are out of sync with the rest of the market.
 
What was the price inflation over the last 20 years, isn't that the actual problem? When DSTV started out, they were a monopoly, and charged prices that were not market-realistic. They charged fees relating to the consumer's pain point (what they believed the market could bear), instead of pricing the value of the product The price at the start of DSTV, locked in their base floor for growth. So they could not return to more realistic cost+x% model, as shareholders demand growth.

Couldn't happen to a nicer bunch. Much like Telkom, you fleeced the public in days of yore, and now want to cry when the turns have tabled.
 
MultiChoice’s annual DStv price increases are contentious, with many consumers arguing that they are out of sync with the rest of the market.
The rest of the market couldn't compete with the wide content choices offered with one subscription so it made sense then, now DStv is delivering a much weaker product... except for sports - and that's the only reason they still attract some Premium interest.
 
Do we have a graph of how the quality increased?

A graph for the amount of excuses they made for not having a sports only bundle, or allowing people to pick which channels they want to pay for?

How about a graph for the number of times they complained about BEE being the reason that Netflix etc are better than them.
 
I suspect the problem is that they spend exorbitant amounts of money on broadcast rights for soccer to attract subscribers to its lower-tier packages and have the premium package subscribers subsidise this.
 
Multichoice are transfixed on piracy! In truth, there's not much that would warrant anyone trying to pirate their service! Their DStv Stream must be the worst streaming application on planet earth!
 
Compare the rental of twenty videos with any streaming service today, if I remember correctly a video to rent costs say R10 in 1994? Now "video" or streaming services are R100 per month. Conclusion is media prices have decline exponentially in the last 30 years. I think that's why many subscribers are dumping DStv.
 
Jeez, after all these years they still @ it. Who pirate their service, they moaning about? They still don't have a sport package only? You can basically stream any sport in the world for free. Don't they feed off Sky Sports? Don't know how much they up to date with movies or series.
 
DStv might believe that the increases are reasonable, but if your customers don't then they will just leave. Myopia is alive and well in this country.
 
DStv might believe that the increases are reasonable, but if your customers don't then they will just leave. Myopia is alive and well in this country.
Absolutely delusional thinking at board level. They are milking this one until it dies in the milking stall.
 
DSTV is not competitive. Simple. Why do I say that - well its the age old:
The invisible hand moving in a free market.
 
Premium price isn't the problem, it's how the other tiers have increase while the value has eroded so you get basically the whole Dstv package for a few hundred extra. If they follow the Sky model Dstv with all the bells and whistles will cost R300-400 with an optional sports and internet package. It's also incorrect to price in Dollar terms as content deals are concluded individually so not necessarily dictated by the Rand depreciation.
 
Top
Sign up to the MyBroadband newsletter
X