Eden Zoller

[Marius]

Eden Zoller is a principal analyst in Ovum Telecom’s Consumer Practice, covering communications, content, applications, and social media. Her focus is on strategy, marketing, monetization, and player positioning, including the impact of Google, Apple, Facebook and others on the established telecoms value chain. Research and analysis driven by Eden include programmes on social networking, digital advertising, application stores, new content business models, and wider convergence issues such as cross-platform services. Eden has particular expertise in mobile services, including mobile commerce and advertising. This broad topic coverage combined with deep-dive analytical expertise means Eden can provide a holistic view of the content and communications landscape, in both the mature and emerging market contexts.