Hi
Unfortunately there is no "going rate" for moving you RA.
RA's from life insurance companies structured in the traditional way basically contracted 2 things with you for which you actually agreed to (read your contract)
1 - You agreed that all the commission payable to your broker be paid out during the early part of your investment period. What this means is that the company paid the total comission (as defined in your contract normally as a percentage) within the first 2 - 5 years on your behalf. They "lent" the money to you which they subsequently reciver from you over the lifetime of the agreement, including "finance charges" of course. If you early terminate, they recover the outstanding amount from you as a "penalty"
2 - You also agreed to guarantee them a certain part of their service fee which in turn is again spread out over the term of your contract. If you cancel, you again are liable for the outstanding amount of this agreement
Now, let's not debate the ethics of this predatory and unfair practices. It is what it is and you technically agreed to it, whether you understood what you have read or not. It should be clear that your cancellation amount is dependant on 3 things
1 - the committed contributions plus increases agreed over the total period of your contract
2 - the commission and services fees agreed
3 - the period already elapsed
My advice is to
1 - Ask for a full reconciliation of the fee and what it's sub components are
2 - How it links with each paragraph in you original contract
3 - The original payments and how it amortised to the current penalty fee
If they cannot give this to you or any number appears inexplicable, then maybe you have a case to take up eith the onbudsman
Another piece of advice. If you have longer to go than the time elapsed, it is probably better to cut your losses. I would however strongly advise you to question whether you understand if Allan Gray, it's most recent performance and them being some of the most expensive modern Unit trust based RA's are the answer, or just another wolf in sheeps clothing.
First understand active vs passive management. The impact of management fees etc before deciding your manager of choice
And lastly, if a broker is not willing to charge you per hour but rather commission, move along because it's more of the same.