Listings for the PS5 console have appeared on the pages of Amazon UK. The next-gen hardware was apparently priced at £599.99 (US$764). More surprisingly, this was the same listed price for both a 1 TB and 2 TB variant of the upcoming PlayStation 5 device. A whole host of PS5 games were also...
$764, it was attached to a 'dummy' item on the Amazon UK store. It may be indicative or wrong. Not steep at all considering it has 'unrivalled' SSD tech.
Hindsight is always perfect, but if you look at the Dualsense controller pics that were released a while ago, you can now see that one could have predicted the general look of the PS5 too a large degree. Unlikely that controller would have gone with a rectangular black box.