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Say SK Hynix does exit, then it will only really be Samsung. Now, now, there are Chinese companies too, but they aren't all too global, and where I hope that they do succeed, since I like competition, don't be surprised to see them being surpressed by Western markets, due to reasons. Enterprises can more easily tap the Chinese, thanks to them having strategic business units. That is until someone like GamersNexus makes a video about circumvention...
Well, after DRAM shortages and RAM prices exploding, it is clear that SSDs are next in line, since supply chain sources indicate that NAND chips are in for a massive price hike.
The aggressiveness of AI as a technology has been so intense that it has disrupted existing supply chains, and there's no doubt that AI has been the primary driver of turbulence in consumer PC markets. RAM prices are skyrocketing, GPU launches are being delayed, and now it appears that major NAND manufacturers are planning extensive price hikes on their supply.
According to a report by ETNews, Samsung has increased NAND contract prices by more than 100% in Q1, following major LTAs with top customers such as Apple, NVIDIA, and AMD.

Given that NAND chip prices actually double this quarter, this could severely disrupt the consumer PC industry, as it would lead to a massive price rise across SSDs. If we look at the retail situation right now, SSD prices are rising by the day.
According to PCPartPicker, all configurations are rising massively, and there's no stopping them right now. The important point to note is that, on average, SSD prices have risen by up to 18% since October 2025, and when you factor in the incoming NAND chip price hikes, well, the current pricing looks like a bargain.
Interestingly, if you have put your hopes in NAND manufacturers increasing supply, well, there are no plans for now, considering that, with DRAM shortages, companies like Samsung and SK hynix are looking to reallocate production lines to NAND, driving up NAND contract prices to ultimately ensure maximum profitability.
The other part of the headline, where we focus on "there's nothing we can do", mainly tells how dire the consumer PC industry has become when it comes to acquiring hardware, given that price hikes have become consistent across major components.
And given that technological advancements in AI are only going to increase the need for DRAM, NAND, and other components, there is no timeline for when we could expect things to smooth out. For now, the best choice for gamers is to say goodbye to PC upgrades for several quarters.
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The SSD Markets Are About to Get Hammered With NAND Shortages & Price Hikes, And There's Probably Nothing We Can Do
After DRAM shortages, it is clear that SSDs are next in line, since sources indicate that NAND chips are in for a massive price hikewccftech.com


I picked up 2 of those at the time and another 2tb external SSD. Also bought 16gb DDR5 SODIMM 5600 at R 967 in October. Manged to pick up 2 of these at R448 each about 3 weeks ago https://www.takealot.com/hiksemi-hiker-sodimm-ddr4-3200-8gb-ram/PLID93740224Was expecting that, that's why I got mine last year even before I needed it.
Bought for
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I mean as if it's been cheap now?Guess we can expect cloud storage to become more expensive soon.
This is an interesting one. Not just cloud storage but just cloud infrastructure in general.Guess we can expect cloud storage to become more expensive soon.
IndeedThis is an interesting one. Not just cloud storage but just cloud infrastructure in general.
Going to be a wild ride to see what happens.
Why? The hardware is already in place, they just need to replace failed drives.Guess we can expect cloud storage to become more expensive soon.
Supply and demand, plus they need to replace failed drives as you pointed out.Why? The hardware is already in place, they just need to replace failed drives.
Why? The hardware is already in place, they just need to replace failed drives.
Sure but they aren’t replacing everything like now.Hardware gets upgraded, it's not like these companies sit with the same servers for years and never expand or upgrade anything. Even if existing servers stay on the same hardware, new hardware for expansion is going to cost significantly more pushing up operating costs.
They could just try sweating the hardware.Hardware gets upgraded, it's not like these companies sit with the same servers for years and never expand or upgrade anything. Even if existing servers stay on the same hardware, new hardware for expansion is going to cost significantly more pushing up operating costs.
Aren’t hardware replaced on a tax cycle rather than actually needing to do it?They could just try sweating the hardware.
I mean my company has being doing that, problem is you can only sweat it to long and if they had replaced it last year on it's eol. It would've cost far far less
Depends on company and budget I guessAren’t hardware replaced on a tax cycle rather than actually needing to do it?
I think the word "soon" was used, that's not now it's just now or now now but not now.Sure but they aren’t replacing everything like now.
True saffer statementI think the word "soon" was used, that's not now it's just now or now now but not now.