Panasonic Viera whips Sony's as.

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It's a plasma too.
I don't understand the love with Sony. They have a few good products, such as the XDCAM range of HD cams (of which I own one) but they are not as good in TV and other things, they're more about marketing hype. Sony Vaios can't stand up to Panasonic Let's Note notebooks - they are shoddy built compared to the best in class quality of Panasonic Let's Note, Bravia can't stand up to Viera etc. I don't see what the love is. In Japan Panasonic is a better brand - more reliable and more respected than Sony too. Also not forgetting the other golden Japanese brands - Hitachi, Sharp and Toshiba - both have excellent - series of products. My Hitachi HD plasma still whips the ... of any Bravia LCD out there. The Sharp ASV display in my Japanese market cell phone beats everything I've seen and it's a 2 year old device by now. I've also had Sony equipment fail on me, much sooner than Matsus-hita (Panasonic/National).
Could it be that people confuse Bravia with the discontinued Sony Qualia range?
People for picture quality - always go with a plasma. Now the king is Panasonic. Pioneer is discontinued. Next up will be OLED. LCoS, also an LCD beating tech is out the window.