South Africa's secret WhatsApp economy
There is a growing peer-to-peer referral-based online economy in South Africa fuelled by platforms like WhatsApp that host user-created groups.
South African e-commerce veteran Justin Drennan says a huge number of online transactions are happening under the radar, creating a flourishing social commerce ecosystem.
There is a growing peer-to-peer referral-based online economy in South Africa fuelled by platforms like WhatsApp that host user-created groups.
South African e-commerce veteran Justin Drennan says a huge number of online transactions are happening under the radar, creating a flourishing social commerce ecosystem.