Cucumber Sprite is now in South Africa - its taste surprised us
- Cucumber-flavoured Sprite has been launched in South Africa after the drink proved a hit in Russia.
- We tested it in our office and opinions were divided.
- While none of our testers objected to the strong cucumber taste, which is surprisingly authentic, some didn't like the artificial sweeteners used alongside sugar in the drink.
- But roughly half of our testers were immediate fans.
Sprite, the third most popular soft drink in South Africa (after Coca-Cola and Fanta), has just launched a new flavour: cucumber.
Sprite Lemon-Lime Cucumber was first launched in Russia, where cucumber water and cucumber lemonade are popular, last year.
"We were inspired by our colleagues in Russia and so tested Sprite Cucumber with our South African consumers," Mukundi Munzhelele, senior brand manager of Sprite in South Africa, told Business Insider South Africa. "They confirmed our belief that this would be an exciting product to launch in South Africa."
Business Insider South Africa tried it in our office, and the first surprise was how strong the smell was – a glass of the stuff carried a strong whiff of fresh cucumber.
But while the smell was surprisingly authentic, our tasters were divided on the taste.
For some, the cucumber added an interesting twist to the Sprite, a much-welcome new taste to a beverage which they believe has grown boring over the years. (The original Sprite has been around since 1961.)
None of our tasters were turned off by the cucumber flavour, which is relatively strong – but a number immediately commented on an artificial sweetener taste.
In line with the introduction of the sugar tax in April this year, Coca-Cola has started to reduce the sugar content of its drinks and the new cucumber-flavoured Sprite contains both sugar and non-nutritive sweeteners: acesulfame-K and aspartame (containing phenylalanine).
A 250ml glass of cucumber-flavoured contains 135 kilojoules – equal to more than two cups of actual raw cucumber.
So far, a sugar-free cucumber-flavoured Sprite hasn't been released in South Africa.
Most tasters who didn’t know what the new flavour was thought it was watermelon.
One wiseguy guessed the new flavour was “E-number”, referring to the standardised names of food additives.
But the ingredient list shows that actual cucumber vegetable extract was used, explaining the authentic smell.
The tasters were divided on whether they would buy the new product. Slightly more than half wouldn’t, but the rest were immediate fans, and were making plans to mix it up with gin or for a Pimm’s cocktail, for which it would appear to be ideally suited.
https://www.businessinsider.co.za/we-tasted-the-new-cucumber-flavoured-sprite-2018-10
