2018-12-04 10:52
Cape Town - SA Rugby on Tuesday confirmed that the South African Super Rugby franchises will play their local derbies in next year’s competition in kits inspired by Marvel superheroes.
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Jurie Roux, CEO of SA Rugby, said this is one of the most exciting developments to the local Super Rugby scene in many years.
“Super Rugby has always been about entertainment and providing supporters with something new, and in 2019 we will definitely achieve that with this exciting endeavour with Marvel,” said Roux.
“The global rugby landscape is changing and teams across all continents are trying new things to further raise the interest of fans. We envisage reaching new audiences and gaining new supporters for our franchises and the game as a whole in South Africa.”
Gideon Khobane, SuperSport CEO, added: “These are great times in sport with innovation pivotal to success, which is why SuperSport is thrilled to support the Super Heroes initiative.”
The true impact of next season will be felt when the real-life super heroes take over the story off the pitch.
With great power comes great responsibility, and the heroes of South African rugby are ready to unleash this as they use their power for good and tackle cancer in a partnership with the CHOC Childhood Cancer Foundation.
Michelle van Eyden, Vodacom’s Executive Head of Sponsorship, echoed the excitement for the forthcoming Super Rugby season and highlighted the importance of giving back.
“Besides the innovation and excitement we will be seeing during Super Rugby in 2019, Vodacom is also extremely proud to be associating itself with CHOC,” said Van Eyden.
“Every Super Rugby season, Vodacom partners with an organisation that is in need of support, and with the Marvel partnership, we feel there is a perfect fit between the rugby super heroes we’ll see doing battle every weekend on the field and the little super heroes of CHOC who fight a far larger battle every day.”