Superbalist founders Bash the competition

This sounds like a paid for advert for bash never heard of them before now they are more popular them superbalist right
Smells like an ad. Anyone can BUY traffic for a while - lets not pretend topping categories happened organically. What I would want to really know is what does the actual conversion rate look like and is it smashing established benchmarks or not, what kind of return on that spend is being delivered and how sustainable is it etc. That would be actual news.
Never heard of it, but they seem to have have well-priced, cheap clothing. Superbalist does have daily discounts on their branded clothing.