Tag Heuer to make smartwatch

[Kevin Lancaster]

Tag Heuer to make smartwatch

French luxury group LVMH’s watch brand TAG Heuer has plans to launch its own smartwatch, the head of its watch business told a Swiss newspaper

 

[Jola]

Hmmm, don't think they should, will cheapen the brand.

 

[Inn3rs3lf]

Worst idea in the history of ideas.

 

[HDS]

Bad idea. It doesn't take a genius to figure out what a line of crappy smart watches will do to an image of a company that produces luxury wrist watches.

 

[_kabal_]

Tag already has a not so great image in the watch world, they should try not worsen it.

 

[backstreetboy]

Will Leonardo DiCaprio advertise it aswell?

 

[Polymathic]

Makes business sense but they should do it under a different brand name

 

[garyc]

This may be interesting if they use the technology to enhance the functionality of the watch rather than making it yet another platform for reading tweets.

 

[satanboy]

Noooooooooooooooooooooooo

 

[ToxicBunny]

If they can take the idea that Kairos are running with and make it better, then it could be a winner

https://kairoswatches.com/