Broadcasting21.04.2016

Netflix open to adding offline viewing

Netflix logo on wall

Netflix is “keeping an open mind” about adding a feature to let subscribers download videos for offline viewing, CEO Reed Hastings said in a Q1 2016 earnings call.

“As we expand around the world, where we see an uneven set of networks, it’s something we should keep an open mind about,” said Hastings.

In South Africa, OntapTV and ShowMax already offer offline viewing – allowing subscribers to download movies or series to their mobile devices to watch later.

Offline viewing typically lets subscriber store a limited number of titles for up to 30 days. Once you start watching something, you have 48 hours to finish it.

In the United States, Netflix’s main market, competitors Amazon Video and YouTube Red let subscribers download content to watch offline.

ShowMax “download now, watch later” feature on iPhone and iPad

ShowMax now offers downloads for offline viewing

ONTAPtv.com in South Africa for R89 per month

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