WhatsApp testing new business features
WhatsApp is testing new features which make it easier for people to communicate with businesses.
WhatsApp said the way its users currently communicate with businesses is rudimentary, and it plans to address this.
“Our approach is simple – we want to apply what we’ve learned helping people connect with each other to helping people connect with businesses ,” said WhatsApp.
This follows WhatsApp recently rolling out verified accounts to certain businesses.
A verified business profile will let users identify a business and creates an easier way to respond to messages.
“We’re building and testing new tools via a free WhatsApp Business app for small companies and an enterprise solution for bigger companies.”
Businesses will also be able to use the new solutions to provide customers with notifications like flight times, delivery confirmations, and other updates.
Now read: WhatsApp launches verified accounts
Loading ...