Wow... so as typical, apple TV is a little like a bunch of other apple devices in that you can't set it up as a standalone system. It needs a PC, iPhone or Mac to set it up. Their excuse is that you have to agree to T's and C's LOL. You agree to T's and C's all along the way, but I had to install iTunes on my PC to allow my iCloud user to be used in iTunes and therefore the iStore. Quite bizarre. But it's done. My first run of the iStore switched me back to SA and I had to change it again in settings...
Now to configure my DNS for Getflix....
I was going to mention that as I thought you could only do it from another Apple device. But since found out that not to be the case.
I do think you’ll enjoy the ATV. It’s an epic box and for the price you can’t beat it.